The riverside town of Bright, located in the foothills of the Australian Alps, is renowned for its picture-perfect tree-lined streets, mountain views, local food and wine, boutique stores, markets, and outdoor adventures such as hiking, cycling and paragliding. All this, within close proximity to Victoria's alpine ski resorts, has firmly established Bright as one of Australia's most popular tourists destinations.


Bright has changed dramatically since the gold mining days of the mid-1800s, when thousands seeking their fortune survived in shanties along our creeks and rivers. Now, reclaimed by nature, you can see remnants of this distant past as you walk the scenic trails surrounding the town. These days, Bright is a much loved escape full of vibrant eateries, boutique stores and markets, craft brews and local wine, set to a backdrop of mountain views where endless adventures await. With a wide-range of accommodation, and just over three hours from Melbourne along one of Australia's most scenic drives – the Great Alpine Road – you'll soon discover that one trip to Bright & Surrounds isn't enough.


Bright may be the popular place you know by name, but it's only a small part of the stunning region of Bright & Surrounds – an area of fertile valleys carved between alpine mountains by three rivers: the Ovens, Kiewa and Buckland. Cross the hills to Mount Beauty for dramatic views of Victoria's highest mountain; escape to the tranquility of Harrietville at the foot of Mount Feathertop; discover hidden mosaics in Myrtleford or drive Australia's highest sealed road to the alpine village of Dinner Plain. Get ready to pull up a chair at one of our region's country pubs, breweries and wineries, enjoy a bushwalk or go for a swim in our lakes and rivers, and get to know the places that make up our beautiful Surrounds.


Alpine Valleys Wine Region

Alpine Valleys Wine Region

On this tour of the Alpine Valleys you can tailor your visit to include four or five of the regions finest wineries and cellar doors. Pick up from your accommodation in the morning is around 10:00am and drop off around 5:00 – 5:30pm. Experience a range of the boutique wineries that surround Rutherglen including: Touring…



Think L.A food truck inspired share plates and quality cocktails in the beautiful township of Bright. Tomahawks is an American style bar/diner earns it’s place as the buzz of Bright.

Hedonistic Hiking's Sunset Dinners on Mount Buffalo

Hedonistic Hiking’s Sunset Dinners on Mount Buffalo

Hedonistic Hiking offers a series of Sunset Dinners on Mount Buffalo, on selected evenings during the summer months. Close to Bright in north east Victoria, this beautiful granite mountain is home to a number of unique plants and wildlife and gives shelter to lyrebirds, wombats and possums amongst many other species. The highest point on…

Hedonistic Hiking's Hiking the Victorian Alps

Hedonistic Hiking’s Hiking the Victorian Alps

This tour starts and ends in the charming Victorian High Country town of Bright and explores the magnificent mountain scenery surrounding the ski villages of Falls Creek, Hotham and Dinner Plain. Experienced guides Jackie and Mick Parsons are with the group every step of the way, looking after all creature comforts and sharing their knowledge…

Myrtleford Cycle Centre - Bicycle Hire

Myrtleford Cycle Centre – Bicycle Hire

Select from a fleet of hire bicycles at Myrtleford Cycle Centre, perfect for exploring Myrtleford and the Rail Trail. These regular pedal and electric bikes are set up for comfortable riding and a friendly team member will help fit you to the best size. Bring your own helmet or use one of the complimentary lids,…

Rolling Gnocchi Bicycle Tour

Rolling Gnocchi Bicycle Tour

Learn the secrets of Italian pasta making and sample delicious local fare on this 10 kilometre cycle tour of Myrtleford. You will prepare gnocchi in a dedicated kitchen at Delizie Café Deli, then work up an appetite visiting local Pedal to Produce providers, collecting more delicious food and wine for your feast. Most cycling is…



Delve into our past to discover how the towns of Bright & Surrounds came to be here among the rugged mountain ranges of the Australian Alps.

history myrtleford summer 4_3
Wallaces Hut Falls Creek Summer 4_3



Dotted throughout the wild Australian Alps are historic huts with a story to tell. Here’s how you can find them.