WHEN TO VISIT

It's immensely grounding to experience four distinct seasons, to watch the subtle changes of the earth as she moves from warmth to frost; to see rampaging rivers slow to a gentle meander; to observe birds nesting, dormant trees awakening; and to feel the changing breeze up and down the valleys. From the alpine peaks to the fertile valleys of the High Country, Bright and its surrounding towns of Myrtleford, Mount Beauty and Harrietville bear witness to this magic as the seasons unfold. And you can too. So when should you visit? The answer is anytime; just make sure you come back to experience it all: our Springs, Summers, Autumns and Winters.

SPRING

This is the time of year when the grand avenues of trees begin to awaken from hibernation. The streets of our towns fill with blooms and birdsong fills the air. For visitors in September, you still have a chance to experience the snow of the alpine peaks, while taking advantage of the warming sun to enjoy day hikes and outdoor dining in the valley. As the snow melts, road cyclists return to the famed mountain climbs and by the end of Spring, the rivers are just warm enough to swim in. Festivals and events begin to increase as we head toward our summer holiday peak.

SUMMER

Where warm sunny days turn into refreshingly cool nights, and wonderfully lethargic weekends disappear with picnics by the riverside. There's swimming and fishing, markets and cellar doors, mountain biking and breweries. From Boxing Day through to the end of January, the towns are bursting at the seams with crowds of excitement. As summer moves to its peak, the high alpine meadows erupt in rare and wonderous wildflowers. The shady valleys below are vibrant with festivals, markets and events; local farms overflow with fresh produce, and happiness hangs thick in the air.

The Ovens River in Bright, Victoria

AUTUMN

March brings with it the first signs of Autumn, with the grasses in the meadows left dry by the heat of summer. The air is cool, but the warmth of the sun is perfect for outdoor adventures. Cycling, hiking, and the last brave swimmers descend like moths to a flame at Easter, and fill the bars and breweries late into the evening. Colder nights whisper to the trees that its time to rest, and by late April, the towns are painted with rich and dazzling Autumnal hues to rival the best of Europe. The Autumn harvest is in and the smell of roasted chestnuts fills the air. Any local will tell you, it's our favourite time of year.

WINTER

As winter rolls in, snow falls on the high peaks surrounding Bright, chilling the air. Come July, children play on the toboggan slopes of Dinner Plain and Mount Buffalo; snowboarders and skiers hit the slopes of Falls Creek and Mount Hotham; snowmen, snow-women and snow-bunnies colonise the mountaintops. At dusk, it's time for red wine, stout, glühwein and comfort food by the fire. The crowds disperse come August, but the snow remains. The rivers run high and the trout are breeding. By August's end, bluebird skies herald the coming of Spring, and with a smile, it's time to do it all again.

SEEING IS BELIEVING

THINGS TO DO ANYTIME OF YEAR

No matter when you visit, there's always something to do. While summer is the peak of activity, winter is no time for hibernating. The boutique stores, eateries and markets of Bright and its surrounding towns of Myrtleford, Mount Beauty and Harrietville are open all year. The mountain bike parks in Bright and Mount Beauty remain open in winter. And river walks and lookouts are there for the taking. Looking for inspiration?

Tower Hill lookout over Bright

LOOKOUTS

THE VIEWS ARE BETTER UP HIGH

Lush green valleys and an alpine horizon as far as the eye can see. Here's where to find our greatest views.

STAY WITH US

YOUR ACCOMMODATION AWAITS

Whether it’s a country cottage or grand holiday house with mountain views, motel, family cabin or campsite, we've got a place waiting for you.

accom motel Myrtleford 4_3

UPCOMING EVENTS

Bright Spring Exhibition

Bright Art Gallery’s Spring Exhibition brings together paintings, photographs and 3D creations from Alpine artists. The exhibition also features Men with Heart, a multi-media project by photographer Paul Hoelen and videographer Troy Melville. Shot over two decades with men from…

Bright Rotary Spring Markets

The Bright Rotary Market hosts up to 100 stalls, with something for everyone. Expect food and drink vendors, homemade items, craft, skincare, clothing, and plenty more together with entertainment and such a festive atmosphere. It is a must-do on this…

Ride High Country – Tour of Bright – Fondo

The Tour of Bright – Fondo is here. With the support of Ride High Country and The Alpine Cycling Club they are excited to bring to you the inaugural Ride High Country – Tour of Bright – Fondo. This is…

Mount Beauty Writers Festival

Come and enjoy the stories of award-winning authors in the picturesque Alpine setting of Mount Beauty. With a sensational line up of award-winning authors including Thom Woodroofe, Michael Brissenden, Saskia Beudel, Margaret Hickey and Dr Peter Coleman. The winners of…

OpenRoads Rally

OpenRoads Rally is Australia’s biggest adventure bike event, bringing together riders from across the country for a weekend of epic routes, camping, training, entertainment, vendors and moto community. Built for adventure, enduro, dual-sport and road riders, OpenRoads Rally creates a…

Ovens River Trail parkrun

A free, fun and friendly weekly 5 kilometre community event. Walk, jog, run, volunteer or spectate – it’s up to you. Every Saturday (except when rarely cancelled), also special events possibly on Christmas Day and/or New Year’s Day. Please register…

Bright Festival of Photography

Enjoy an amazing weekend of photography in one of the most beautiful locations in Australia. There will be guided photowalks, workshops, demos, gear, competitions, and lectures. Meet some of the industry leaders, learn new techniques, and drink beer. It is…

Harrietville Half Marathon

The Harrietville Half is a running event held along the scenic Great Valley Trail, in the Alpine Region of Victoria. There are four race distances to compete in: The classic 21.1 kilometre (half), 10.5 kilometre, 5 kilometre or 2 kilometre.…

Bright Brewery BierFest

Bright Brewery is bringing the best of Bavaria to the High Country. Come along to Bierfest, a day of steins, sunshine, and seriously good vibes. Kick back in the October sunshine as their paddock is transformed into a mini Munich…