FOLLOW US
Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.
You'll love it. What's there to lose?
When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.
PHOTOS TO INSPIRE
There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.
BECAUSE EVERYONE HAS ONE
Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.
YOUTUBE
WHERE THE FUN IS AT
This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.
OUR HASHTAGS
Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.
HASHTAG THESE VIEWS
EXPERIENCES YOU'LL LOVE
Bright Rotary Twilight Market
Bring your family and friends along to the annual, open-air Bright Rotary Twilight Markets, located under the shady trees at Howitt Park, Bright. With a range of stallholders, there is something for everyone at these family-friendly markets. Yummy local food vendors will be there to tempt you, along with fresh produce, ethically made skincare and…
Bright Autumn Festival
The Bright Autumn Festival is a ten-day celebration of the wonderful autumn colours and autumn produce of the valleys of Victoria’s Alpine High Country. The highlight of the festival is Gala day on Saturday May 2nd, with a market, music in the streets and a grand parade. Other highlights of the festival include the Festival…
Christmas Carol-Oke
Raise your voice and raise a glass this Christmas with Christmas Carol-oke at Bright Brewery. Hosted by Bright’s own Caroling King Adam Lindsay, Bright Brewery’s Christmas Carol-oke will feature all your favourite Christmas carols played live out in the Paddock by Adam and his band. Feeling festive and fun? Jump up and take your turn…
Alpe de Buffalo
Alpe de Buffalo opens as the first tour of the Victorian Junior Road Cycling Series. Three exciting stages include: A criterium around Pioneer Park, an out and back time trial and the prestigious road race on Sunday morning doubling as the Victorian Junior Hillclimb Championship up Mt Buffalo.
Grow Myrtleford+ and Twilight Christmas Carols
Mark your calendars. Join them at the Myrtleford Piazza for a magical evening of Christmas Carols brought to you by Grow Myrtleford+. Grow Myrtleford+, underwritten by the Into Our Hands Foundation, is a locally-advised community fund which supports meaningful causes, working with existing projects and organisations to benefit the whole community. This event raises funds…
La Fiera Italian Festival Myrtleford
La Fiera festival returns to Myrtleford in 2026. This is a celebration of Myrtleford’s Italian heritage and culture featuring a range of events at various locations and businesses. Keep in touch by checking in on the website and subscribing to receive updates on program events and tickets for La Festa and other events within the…
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