FOLLOW US

Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.

You'll love it. What's there to lose?

When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.

Snow at Lake Catani on Mount Buffalo

INSTAGRAM

PHOTOS TO INSPIRE

There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.

FACEBOOK

BECAUSE EVERYONE HAS ONE

Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.

street Bright Spring 4_3
Swim Ovens River Bright summer 4_3

YOUTUBE

WHERE THE FUN IS AT

This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.

OUR HASHTAGS

Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.

HASHTAG THESE VIEWS

EXPERIENCES YOU'LL LOVE

Mt. Beauty Running Festival

Mt. Beauty Running Festival

This is one of Australia’s most scenic foot races with an emphasis on fun for all the family. Choose your event between the four distances on offer A 18 kilometre trail run through some of the iconic bush tracks and river crossing in the area. A 10.6 kilometre fun run following the pristine Kiewa River…

Bright Brewery Community Open Day

Bright Brewery Community Open Day

Bright Brewery is inviting beer lovers to step behind the scenes and discover how its beer is made. For one day only, the doors to Fred’s, the brewery’s production site, normally closed to the public, will be open for an exclusive brewing experience. Visitors can enjoy a relaxed, casual atmosphere with free brewery tours, complimentary…

Alpine Arts Trail Open Studios

Alpine Arts Trail Open Studios

The Alpine Arts Trail Open Studios returns for its second edition across the January long weekend, inviting locals and visitors to experience the region’s premier visual arts event in the Kiewa Valley. Eight studios (featuring nine artists) will be open across the valley, with nine artists taking part in this self-guided event. Visitors are invited…

Great Alpine Golf Classic

Great Alpine Golf Classic

Join the Myrtleford, Bright and Wangaratta Golf Clubs for the Annual Great Alpine Golf Classic. In 2026 the tournament will run across two courses each day, starting in Wangaratta and Myrtleford on Monday, followed by the Bright and Wangaratta on Tuesday, and ending with the grand finale at Myrtleford and Bright on Thursday. This competition…

Alpe de Buffalo

Alpe de Buffalo

Alpe de Buffalo opens as the first tour of the Victorian Junior Road Cycling Series. Three exciting stages include: A criterium around Pioneer Park, an out and back time trial and the prestigious road race on Sunday morning doubling as the Victorian Junior Hillclimb Championship up Mt Buffalo.

Brighter Days Festival

Brighter Days Festival

Brighter Days Festival is three days of family-friendly fundraising fun held annually in the Victorian township of Bright, on the March Labour Day weekend. The Festival draws on the amazing local Bright community along with the passionate broader Brighter Days Community for goodwill and support and is run by a not-for-profit foundation dedicated to raising…

accom luxury Bright autumn 4_3

STAY

YOUR ACCOMMODATION AWAITS

accom park Myrtleford autumn 4_3