FOLLOW US

Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.

You'll love it. What's there to lose?

When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.

Snow at Lake Catani on Mount Buffalo

INSTAGRAM

PHOTOS TO INSPIRE

There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.

FACEBOOK

BECAUSE EVERYONE HAS ONE

Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.

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Swim Ovens River Bright summer 4_3

YOUTUBE

WHERE THE FUN IS AT

This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.

OUR HASHTAGS

Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.

HASHTAG THESE VIEWS

EXPERIENCES YOU'LL LOVE

Bright Autumn Festival

Bright Autumn Festival

The Bright Autumn Festival is a ten-day celebration of the wonderful autumn colours and autumn produce of the valleys of Victoria’s Alpine High Country. The highlight of the festival is Gala day on Saturday May 2nd, with a market, music in the streets and a grand parade. Other highlights of the festival include the Festival…

Mount Beauty Market

Mount Beauty Market

The Mount Beauty Market has been a much-loved monthly event since 1979. Held on the first Saturday of each month, it features a variety of stalls, including locally made items, fresh produce, plants and seedlings, home baked treats, pre-loved items, and more.

La Fiera Italian Festival Myrtleford

La Fiera Italian Festival Myrtleford

La Fiera festival returns to Myrtleford in 2026. This is a celebration of Myrtleford’s Italian heritage and culture featuring a range of events at various locations and businesses. Keep in touch by checking in on the website and subscribing to receive updates on program events and tickets for La Festa and other events within the…

Brighter Days Festival

Brighter Days Festival

Brighter Days Festival is three days of family-friendly fundraising fun held annually in the Victorian township of Bright, on the March Labour Day weekend. The Festival draws on the amazing local Bright community along with the passionate broader Brighter Days Community for goodwill and support and is run by a not-for-profit foundation dedicated to raising…

Snow Dogs Photography and Retreats

Snow Dogs Photography and Retreats

Ever wanted for your dog to have their own ‘Snow Bunny’ experience? Create magical, irresistible memories with your dog with Puppy Tales Photography. Experience the immense joy of chasing snowballs, the peace of a stunning sunrise in the mountains and building a snowman for your dog to tear down. Each year in July and August,…

Alpe de Buffalo

Alpe de Buffalo

Alpe de Buffalo opens as the first tour of the Victorian Junior Road Cycling Series. Three exciting stages include: A criterium around Pioneer Park, an out and back time trial and the prestigious road race on Sunday morning doubling as the Victorian Junior Hillclimb Championship up Mt Buffalo.

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STAY

YOUR ACCOMMODATION AWAITS

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