FOLLOW US
Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.
You'll love it. What's there to lose?
When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.
PHOTOS TO INSPIRE
There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.
BECAUSE EVERYONE HAS ONE
Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.
YOUTUBE
WHERE THE FUN IS AT
This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.
OUR HASHTAGS
Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.
HASHTAG THESE VIEWS
EXPERIENCES YOU'LL LOVE
Alpe de Buffalo
Alpe de Buffalo opens as the first tour of the Victorian Junior Road Cycling Series. Three exciting stages include: A criterium around Pioneer Park, an out and back time trial and the prestigious road race on Sunday morning doubling as the Victorian Junior Hillclimb Championship up Mt Buffalo.
Bright Brewery Community Keg
Every month, Bright Brewery teams up with a local organisation to host a special event called the Community Keg. On this special night, the brewery will be putting on a keg of the award-winning Bright Pale Ale to the chosen beneficiary. To join in the fun, simply purchase a pot of Bright Pale Ale from…
Bright Rotary Twilight Market
Bring your family and friends along to the annual, open-air Bright Rotary Twilight Markets, located under the shady trees at Howitt Park, Bright. With a range of stallholders, there is something for everyone at these family-friendly markets. Yummy local food vendors will be there to tempt you, along with fresh produce, ethically made skincare and…
La Fiera Italian Festival Myrtleford
La Fiera festival returns to Myrtleford in 2026. This is a celebration of Myrtleford’s Italian heritage and culture featuring a range of events at various locations and businesses. Keep in touch by checking in on the website and subscribing to receive updates on program events and tickets for La Festa and other events within the…
Summer Sesh
By popular demand Summer Sesh is making its big return. Long summer evenings, epic rides, and great vibes at Mystic Bike Park, proudly supported by Bright Brewery. They are extending hours into the afternoon with uplift services continuing, along with drinks at their Bright Brewery River Bar. Everyone is invited bring your crew and let’s…
Wildflower Pilates Classes Mount Beauty
Pilates for Every Body – in Falls Creek and Mount Beauty Looking for things to do in Falls Creek or Mount Beauty? Wildflower Pilates offers fun, inclusive Pilates classes designed to help you move better, feel stronger, and enjoy your alpine adventures even more. Whether you’re skiing, hiking, trail running or simply unwinding on holiday,…
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YOUR ACCOMMODATION AWAITS
