LIST YOUR BUSINESS
ON THE BRIGHT & SURROUNDS, MYRTLEFORD, MOUNT BEAUTY, HARRIETVILLE & DINNER PLAIN WEBSITES
If you provide a tourism service, product or event in the Alpine Shire, you can sign up to showcase your business on the Bright & Surrounds network of tourism websites.
HOW IT WORKS
Bright & Surrounds is part of the official nation-wide online tourism network that starts with Australia.com at its highest level, filtering down to state tourism websites like Visit Victoria, and regional websites like Victoria's High Country followed by area websites like Bright & Surrounds, which is the official tourism website for all areas of the Alpine Shire, from Gapsted to Dederang, Mount Beauty and Dinner Plain. The website aims to capitalise on the popularity of 'Bright' in online searches then familiarise visitors with 'the surrounds'. To assist, four towns – Myrtleford, Mount Beauty, Harrietville and Dinner Plain – have additional websites to further promote that town and its surrounds.
Business listings across this entire network, from the national level right down to individual towns, are managed by the Australian Tourism Data Warehouse (ATDW). When you create an ATDW listing, your business or event can technically turn up anywhere within the national tourism network, although it is more likely to be displayed on the relevant pages on our local and regional websites. Your listing may even show up on other websites outside the official network that subscribe to ATDW content. For example, when a visitor looks at the Alpine Valley Getaway's website under Explore Bright & Surrounds, they will find information that includes all the local ATDW listings.
BENEFITS OF LISTING
When you list on the ATDW, not only will your business or event be found on our See & Do Search, Accommodation Search or What's On search, but your listing will also create an online presence for your business that ranks highly in online searches by taking advantage of the Bright & Surround's SEO. This is especially handy if your business doesn't have its own website. Essentially, you get a free page on the internet!
You control the images and content in your listing through your online ATDW account. Listings can be updated at anytime, so if your business hours change or you have a special promotion you would like to include, you can jump into your account and include that information on your page. You can even monitor how many times your listing has been viewed.
CREATE YOUR ATDW LISTING
Create an account on the Australian Tourism Data Warehouse (ATDW) website. Follow the steps to create your 12-month listing, complete all steps including payment $295.
To assist you, read this step-by-step guide on how to create your ATDW listing.
If you need further assistance, Tourism North East regularly provides training sessions. Contact TNE for more information.
LOCAL BUSINESSES THAT HAVE LISTED
La Cigale
La Cigale is a French inspired place in Bright where you can enjoy life through food, cheese, wine, beautiful local products and more. It’s a gourmet food corner to meet with friends for a light lunch or afternoon wine and…
Bowerbird Bright
Bowerbird Bright is a carefully curated gifts and homewares store with a distinctly alpine feel. Nestled in the picturesque town of Bright between some of Victoria’s most spectacular mountains, the store offers visitors and locals alike a range of products…
Crank Handle Brewery
Crank Handle Brewery is located in Tawonga South (Mount Beauty) and situated at the base of Mt Bogong in the beautiful Kiewa valley in North East Victoria. Crank Handle Brewery serve a range of traditional, brewed onsite hand crafted beers…
Alpine Hotel Bright
Nestled in the heart of the charming township of Bright, The Alpine Hotel has been a beloved landmark since 1852. Sit back, relax, and enjoy the ambiance of their historic Bistro 1868. As one of the most sought-after places to…
Billy Button Cellar Door Bright
The Billy Button name belongs to the native yellow flowers that colour the mountain tops of the Alpine Valleys. Known for the classic wine styles, but also consistently pushing the boundaries with tiny parcels of alternative varietals, Billy Button dares…
ACCOMMODATION PROVIDERS
The White House and Retreat
The White House and Retreat is the perfect holiday property for those who love to holiday with friends and family. This large spacious home features four bedrooms and three bathrooms, plus a two bedroom unit at the rear of the…
Ardern’s Caravan Park Myrtleford
Ardern’s is a small, family-friendly Park, ideally situated next to the Murray the Mountains Rail Trail with direct access to Happy Valley Creek. Covering 8 acres and set back from The Great Alpine Road, Ardern’s is surrounded by picturesque views…
Bright Country Home
Bright Country Home in Bright offers relaxed family living in a peaceful location and is a two minutes walk from the playground, swimming hole and brewery. This well equipped home features spacious open plan living with country style and charm.…
Harrietville Hotel Motel
Stay at the Harrietville Hotel Motel and enjoy their comfortable motel rooms and friendly pub atmosphere. With something for everyone, they have standard family rooms sleeping up to five guests as well as deluxe rooms, sleeping up to four guests.…
Lumley House Bright
Lumley House in the heart of Bright offers luxurious accommodation for couples, families and groups. Accommodating up to 11 guests, Lumley House is everything you could wish for in your holiday accommodation – beautifully restored 1898 period home, large and…
A Pear Tree Loft
The perfect family getaway is waiting for you at the stunning Pear Tree Loft or perhaps it is that cycling trip, or girls weekend. The beautiful modern styling, spacious open layout and incomparable location make Pear Tree Loft that place…
EVENTS THAT HAVE LISTED
Mount Beauty Oktoberfest and Dachshund Derby 2026
Get ready for one of the High Country’s biggest and most entertaining days of the year. Mount Beauty Oktoberfest and Dachshund Derby is back for 2026 – bigger, longer and with even more happening throughout the day. Held in conjunction…
Bright Twilight Tastings
Savor the culinary wonders crafted by Bright and Surrounds talented chefs, featuring an array of locally sourced ingredients bursting with freshness and flavour. From artisanal cheeses to gourmet delights, there’s something to satisfy every palate. Embark on a journey through…
Tour of Bright – Criterium and Markets
The Tour of Bright is one of Australia’s most iconic cycling events, held in the beautiful alpine township of Bright, Victoria. Across three unforgettable days, the Tour brings together around 500 riders from across the country to test themselves on…
Mount Beauty Market
Welcome to the Mount Beauty Market – one of Victoria’s oldest and much loved community markets. Since 1979, the market has brought together locals, visitors and small businesses in the heart of the Upper Kiewa Valley. Bursting with colour, creativity…
Bright Rotary Spring Markets
The Bright Rotary Market hosts up to 100 stalls, with something for everyone. Expect food and drink vendors, homemade items, craft, skincare, clothing, and plenty more together with entertainment and such a festive atmosphere. It is a must-do on this…
Pilates and Hiking Retreat- Victorian High Country
Looking for a fun long-weekend getaway that mixes Pilates, adventure, and a good crew of like-minded people? Join Wildflower Pilates for a three-day retreat in the Victorian High Country. A relaxed, activity-filled escape designed for anyone who loves moving their…