BOUTIQUE STORES

PLACES TO SHOP

The vast majority of stores in Bright & Surrounds are to be found in the two largest towns of Bright and Myrtleford, with shops lining the main streets in both town centres. Here you'll find just about everything imaginable, including homewares, clothing, jewelry, antiques, op shops, bookstores, outdoor and adventure gear and bike shops. Mount Beauty's quaint town centre and Tawonga South, while smaller than Bright and Myrtleford, also have a number of lovely stores that make them worth the scenic drive over the gap, including designer clothing, outdoor wear and snow gear.

If you are looking for a special gift (or voucher), we have a list of ideas that will be provide the perfect present for any occasation.

All Terrain Cycles – Bright

Located in the heart of Bright, All Terrain Cycles is only minutes from the mountain bike trails, rail trail and mountain road climbs. This premium store offers bike hire, tours, skills coaching, retail sales, local riding knowledge and expert advice. Mountain bike skills clinics and tours operate year round, catering for beginner to advanced riders. A great way to experience the region’s best trails. All Terrain Cycles can also service or repair your bike and fit you out with all…

Nightingale Bros Alpine Produce

Nightingale Bros have been growing and selling apples since 1954. The orchards are renowned for growing fresh crisp apples which are full of flavor. They grow all the favorites like Pink Lady, Royal Gala and Granny Smith, as well as various other varieties. Though they are best known for their apples, they also grow three varieties of chestnuts and hazelnuts. All their nuts are grown on farms and are available seasonally. Their produce store, located at the Wandiligong orchard, is…

Lucy Jane Ceramics Studio

Lucy Jane Ceramics is a contemporary ceramic studio located in Myrtleford, in Victoria’s High Country. Lucy works primarily on the potter’s wheel, producing a diverse range of ceramics including elegant tableware, as well as lighting and bespoke interior pieces. She’s passionate about creating handcrafted pieces that balance function, form and timeless design. Collaborating with local businesses and designers to produce creative works for everyday use often provides the inspiration for her work. Lucy Jane Ceramics is not just about objects,…

Hoys Dinner Plain Ski Shop

Hoys Dinner Plain Ski Shop is superbly located in the very center of the village on the main roundabout. They offer Hoys’ legendary equipment and service, catering for all of your rental needs with the latest range of skis and boards. Hoys also hire cross country skis and snowshoes. Hoys have all the snow gear you’ll need for your snow play day including quality colourful and waterproof clothing, snow boots and toboggans. All gear is interchangeable at any of their…

Rocky Valley Cafe

Enjoy a coffee, breakfast or lunch in the unique garden setting. There is no better place to relax after a long ride or while having your bike serviced. Offering something special everyday, you’ll find their everyday classics on Monday and Tuesday, full lunch menu from Wednesday to Sunday and cooked breakfasts Friday to Sunday. Open seven days a week we are sure you will find a treat you will enjoy. Offering the best coffee in town and friendly service, they…

Rich Glen Bright – Provedore, Skin and Beauty

Located in the heart of Bright, step into Rich Glen Provedore, experience a tasting of regional produce and explore artisan olive oils, dressings, condiments, wines, cheese and gin. Rich Glen Skin and Beauty is also located next door from the Provedore, a boutique store offering a curated selection of natural skincare, beauty, wellness, and artisan jewellery. They are proud to have Rich Glen products grown or made on their farm in Yarrawonga, or sourced from regional Australian producers.

Ray’s Ski Shop

If you are heading to the snow this winter, grab everything you need at Ray’s Ski Shop. Pick up your lift tickets, ski and board hire, chains, and snow gear at Ray’s on the way through to Falls Creek or Hotham so that you’re ready to hit the slopes as soon as you arrive. You can find Ray’s Ski Shop in Myrtleford; the gateway to Victoria’s Alpine resorts, approximately 90 minutes from Mount Hotham and Falls Creek.

Espire Clothing

Espire Clothing is a small clothing label that was born in Bright. They offer a made in store experience where tourists can step into their store and design their own garments- from hoodies to tee shirts. They have an open set-up meaning that tourists can see as their garment is made in front of them, allowing them to take home a garment they seen being made in Bright. Each Hoodie has billions of possible colour combinations allowing for a very…

Myrtleford Cycle Centre

Located on the marvellous Murray to Mountains Rail Trail in North East Victoria, Myrtleford Cycle Centre is a family-owned and operated, full-service bicycle shop. Stop by for professional repairs, parts and accessories, hire bikes, cycle tours and more. The hire bike fleet comprises a large selection of comfortable regular pedal or electric bikes, perfect for exploring the Rail Trail. For children, there are smaller regular bikes as well as a bike trailer, tag-a-long bikes and baby seats. There is also…

Bright Massage on site service at Odd Frog.

WELLNESS

WE'LL HELP YOU RELAX

Let's massage out your tensions, soak off your stresses and smooth daily-grind doldrums away. You're on holiday.

Farmers market

MARKETS

FRESH PRODUCE & ARTISAN WARES

Harrietville Bush Market

SCENIC LOOKOUTS

FEEL ON TOP OF THE WORLD

From sheer granite cliffs to snow-capped peaks, waterfalls, rivers and valley vistas, the hills of the High Country are waiting for you.

Mother and baby enjoy the views from Huggins Lookout