BOUTIQUE STORES

PLACES TO SHOP

The vast majority of stores in Bright & Surrounds are to be found in the two largest towns of Bright and Myrtleford, with shops lining the main streets in both town centres. Here you'll find just about everything imaginable, including homewares, clothing, jewelry, antiques, op shops, bookstores, outdoor and adventure gear and bike shops. Mount Beauty's quaint town centre and Tawonga South, while smaller than Bright and Myrtleford, also have a number of lovely stores that make them worth the scenic drive over the gap, including designer clothing, outdoor wear and snow gear.

If you are looking for a special gift (or voucher), we have a list of ideas that will be provide the perfect present for any occasation.

All Terrain Cycles – Bright

Located in the heart of Bright, All Terrain Cycles is only minutes from the mountain bike trails, rail trail and mountain road climbs. This premium store offers bike hire, tours, skills coaching, retail sales, local riding knowledge and expert advice. Mountain bike skills clinics and tours operate year round, catering for beginner to advanced riders. A great way to experience the region’s best trails. All Terrain Cycles can also service or repair your bike and fit you out with all…

Ray’s Ski Shop

If you are heading to the snow this winter, grab everything you need at Ray’s Ski Shop. Pick up your lift tickets, ski and board hire, chains, and snow gear at Ray’s on the way through to Falls Creek or Hotham so that you’re ready to hit the slopes as soon as you arrive. You can find Ray’s Ski Shop in Myrtleford; the gateway to Victoria’s Alpine resorts, approximately 90 minutes from Mount Hotham and Falls Creek.

Sew Bright Alpine Quilting

Sew Bright Alpine Quilting is a specialty retail shop perfectly situated at the top end of Ireland Street, right in the heart of Bright’s main shopping precinct. Step inside and discover an ever-evolving collection of high-quality cotton fabrics. The shop features vibrant, modern prints from renowned Australian and international designers. Whether you’re seeking inspiration or materials for your next project, Sew Bright Alpine Quilting has you covered. Explore patterns for quilts, handbags and home décor, carefully selected from leading designers.…

Red Ramia Trading

Red Ramia Trading is an enormous globe-trotter’s emporium from fishing floats and hand painted tiles to larger than life gorillas. There is certainly more to see than the front entrance suggests. Take a trip through Japan, Morocco and India as you wander through a mixture of hand picked antiques, artisan crafted good and recycled items. Just to mention a few, you will find furniture, pottery, homewares, rugs, exotic fabrics, kimonos, architectural and garden design features from marble statues to teakwood…

Nourish Wholefoods

Located in the heart of Mount Beauty, Nourish Wholefoods is your go-to destination for organic, healthy, and packaging-free wholefoods and snacks. Whether you’re a local or just passing through, Nourish Wholefoods offer a curated selection of fresh produce, specialty items, and nourishing treats you won’t find in mainstream supermarkets. Enjoy barista-crafted coffee, herbal teas, and alternative beverages – perfect to sip in-store or take on your next adventure. Discover their range of organic fruits and vegetables, sourced with care to…

Gather and Harvest

Gather and Harvest hand crafts a range of luxury candles, soaps, lip balms, bath bombs and diffusers in its studio in the pristine Victorian High Country. Gather and Harvest’s soy candles are poured into recycled glass bottles, that have been hand-cut by a women’s community group in Bali. Each candle directly helps to improve a woman’s life. Olive oil, goats milk, sheep milk and honey sourced from local alpine area farms are used to make Gather and Harvest’s range of…

Lucy Jane Ceramics Studio

Lucy Jane Ceramics is a contemporary ceramic studio located in Porepunkah, next door to Bright in Victoria’s High Country. Lucy works primarily on the potter’s wheel, producing a diverse range of ceramics including elegant tableware, as well as lighting and bespoke interior pieces. She’s passionate about creating handcrafted pieces that balance function, form and timeless design. Alongside her collections, Lucy offers a variety of pottery classes and workshops, welcoming beginners through to those with a little more experience. With small…

Hoys Dinner Plain Ski Shop

Hoys Dinner Plain Ski Shop is superbly located in the very center of the village on the main roundabout. They offer Hoys’ legendary equipment and service, catering for all of your rental needs with the latest range of skis and boards. Hoys also hire cross country skis and snowshoes. Hoys have all the snow gear you’ll need for your snow play day including quality colourful and waterproof clothing, snow boots and toboggans. All gear is interchangeable at any of their…

Bowerbird Bright

Bowerbird Bright is a carefully curated gifts and homewares store with a distinctly alpine feel. Nestled in the picturesque town of Bright between some of Victoria’s most spectacular mountains, the store offers visitors and locals alike a range of products sourced locally and from around the globe to create a cosy alpine home or foster a special holiday memory. The range includes furniture, lighting, cushions, throw rugs, wall art, hides, floor rugs, home decor, books, gifts, and an exclusive collection…

Bright Massage on site service at Odd Frog.

WELLNESS

WE'LL HELP YOU RELAX

Let's massage out your tensions, soak off your stresses and smooth daily-grind doldrums away. You're on holiday.

Farmers market

MARKETS

FRESH PRODUCE & ARTISAN WARES

Harrietville Bush Market

SCENIC LOOKOUTS

FEEL ON TOP OF THE WORLD

From sheer granite cliffs to snow-capped peaks, waterfalls, rivers and valley vistas, the hills of the High Country are waiting for you.

Mother and baby enjoy the views from Huggins Lookout