FOLLOW US

Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.

You'll love it. What's there to lose?

When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.

Snow at Lake Catani on Mount Buffalo

INSTAGRAM

PHOTOS TO INSPIRE

There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.

FACEBOOK

BECAUSE EVERYONE HAS ONE

Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.

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Swim Ovens River Bright summer 4_3

YOUTUBE

WHERE THE FUN IS AT

This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.

OUR HASHTAGS

Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.

HASHTAG THESE VIEWS

EXPERIENCES YOU'LL LOVE

Beginners Enamel Jewellery Workshop

Beginners Enamel Jewellery Workshop

Over the course of two hours, you will learn traditional techniques to create your own stunning jewellery. With a relaxed and welcoming manner, Sarah will guide you through the steps to create your own work. Sarah will guide you through the process of preparing the metal, playing with colour to see which effects you like,…

Harrietville Bush Market

Harrietville Bush Market

Explore the friendly Harrietville Bush Market this January in the cool shade of Tavare Park in Harrietville, on the banks of the Ovens River. This iconic market has something for everyone. Wander through stalls of artisan wares, clothing, jewellery, local produce and preserves, plants and secondhand books. Local food and drink vendors, coffee and home-cooked…

Bright Make it, Bake it, Grow it Market

Bright Make it, Bake it, Grow it Market

Bright Market is a showcase of local producers, arts and crafts from Bright and surrounds all in one location, on the banks of the beautiful Ovens River. Food producers include fresh fruit and vegetables, trout, wineries, jams and preservers, sweets, nuts, olive oils and much more. Browse a range of local craft, jewellery, kids clothes,…

Bogong to Hotham - The Rooftop Run

Bogong to Hotham – The Rooftop Run

A classic mountain ultra trail running race by Trailsplus across the rooftop of Victoria’s High Country. The iconic Bogong to Hotham (B2H) Rooftop Run enjoyed a successful return in 2024 for its 33rd running, back to a grass roots format and they look forward to their 35th running in 2026. B2H is a classic race…

Mount Beauty Market

Mount Beauty Market

Welcome to the Mount Beauty Market – one of Victoria’s oldest and much loved community markets. Since 1979, the market has brought together locals, visitors and small businesses in the heart of the Upper Kiewa Valley. Bursting with colour, creativity and community spirit, it’s a place to shop, eat, listen to live music and soak…

Bright Brewery New Year's Eve

Bright Brewery New Year’s Eve

Ring in the New Year alpine-style at Bright Brewery’s Biggest New Years Eve Bash — where mountain air meets party vibes and the countdown to 2026 is loud, lively, and full of good beer. They’re turning up the volume with Echo Thief headlining the night, bringing high-energy rock covers and festive feels to the heart…

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STAY

YOUR ACCOMMODATION AWAITS

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