LIST YOUR BUSINESS
ON THE BRIGHT & SURROUNDS, MYRTLEFORD, MOUNT BEAUTY, HARRIETVILLE & DINNER PLAIN WEBSITES
If you provide a tourism service, product or event in the Alpine Shire, you can sign up to showcase your business on the Bright & Surrounds network of tourism websites.
HOW IT WORKS
Bright & Surrounds is part of the official nation-wide online tourism network that starts with Australia.com at its highest level, filtering down to state tourism websites like Visit Victoria, and regional websites like Victoria's High Country followed by area websites like Bright & Surrounds, which is the official tourism website for all areas of the Alpine Shire, from Gapsted to Dederang, Mount Beauty and Dinner Plain. The website aims to capitalise on the popularity of 'Bright' in online searches then familiarise visitors with 'the surrounds'. To assist, four towns – Myrtleford, Mount Beauty, Harrietville and Dinner Plain – have additional websites to further promote that town and its surrounds.
Business listings across this entire network, from the national level right down to individual towns, are managed by the Australian Tourism Data Warehouse (ATDW). When you create an ATDW listing, your business or event can technically turn up anywhere within the national tourism network, although it is more likely to be displayed on the relevant pages on our local and regional websites. Your listing may even show up on other websites outside the official network that subscribe to ATDW content. For example, when a visitor looks at the Alpine Valley Getaway's website under Explore Bright & Surrounds, they will find information that includes all the local ATDW listings.
BENEFITS OF LISTING
When you list on the ATDW, not only will your business or event be found on our See & Do Search, Accommodation Search or What's On search, but your listing will also create an online presence for your business that ranks highly in online searches by taking advantage of the Bright & Surround's SEO. This is especially handy if your business doesn't have its own website. Essentially, you get a free page on the internet!
You control the images and content in your listing through your online ATDW account. Listings can be updated at anytime, so if your business hours change or you have a special promotion you would like to include, you can jump into your account and include that information on your page. You can even monitor how many times your listing has been viewed.
CREATE YOUR ATDW LISTING
Create an account on the Australian Tourism Data Warehouse (ATDW) website. Follow the steps to create your 12-month listing, complete all steps including payment $295.
To assist you, read this step-by-step guide on how to create your ATDW listing.
If you need further assistance, Tourism North East regularly provides training sessions. Contact TNE for more information.
LOCAL BUSINESSES THAT HAVE LISTED
Sweatfolk
Sweatfolk offers a calming woodfired sauna experience inspired by traditional Nordic bathing. Visitors relax in gentle heat beside a natural creek setting and enjoy a simple ritual that supports rest and recovery. The mobile sauna brings an authentic wellness experience…
Food Wine Friends
Food Wine Friends is a family owned and operated cafe located in Bright, Victoria. The warm and cosy little cafe that always feels like home, with tables for groups of all sizes as well as comfy couches that a perfect…
Michelini Wines
Michelini Wines on the Great Alpine Road, Myrtleford is your ideal destination to spend long spring and summer days enjoying relaxed alfresco outdoor seating with a glass of highly awarded Pinot Grigio, Arneis or Vermentino under the vine-covered pergola, enjoying…
Bright Twilight Tastings
Savor the culinary wonders crafted by Bright and Surrounds talented chefs, featuring an array of locally sourced ingredients bursting with freshness and flavour. From artisanal cheeses to gourmet delights, there’s something to satisfy every palate. Embark on a journey through…
Myrtleford Show
The Myrtleford and District Agricultural and Pastoral Society Show is a family fun event that is a true agricultural show with lots to see and do. The show is all about having fun and getting to see all the attractions.…
ACCOMMODATION PROVIDERS
Bank House
The Bank House – Original bank managers house located in the centre of town! This original heritage listed 1910 ‘s home is a step from the main street. High ceilings and large rooms give this property a welcoming feel. Fitted…
Northern Exposure Bright
Escape to Northern Exposure, your perfect riverfront getaway in Bright. Whether you’re planning a family gathering, a group retreat, or simply a relaxing escape, this spacious and stylish home offers the ideal setting to unwind in nature’s embrace. This luxurious…
Mr Smith
Mr. Smith, is the latest designer level property, a brand-new designer penthouse sleeping six guests in stylish surrounds. This ultimate holiday escape features stunning fixtures and finishes and is spread over two luxurious levels, providing you with a truly unique…
Alpine Valley Cottages
Nestled in a quiet court location, only moments from the Rail Trail, Alpine Valley Cottages offer a peaceful luxury escape while still being close to all that beautiful Bright has to offer. With their timber-lined cathedral ceilings, Alpine Valley Cottages…
Restaway Holiday Units
Resident owners, Gary and Juliana welcome you to Restaway Holiday Units in lovely Porepunkah, Victoria. They’re just a few kilometres from Bright. Enjoy their hospitality as you explore the Alpine Region and all it has to offer. Make Restaway Holiday…
Echo
Escape to serenity in this beautifully designed holiday home nestled on six acres of peaceful bushland just on the outskirts of Myrtleford. This modern architectural home combines minimalist styling with subtle Japandi influences, creating a light-filled sanctuary that invites calm…
EVENTS THAT HAVE LISTED
Myrtleford Farmers Market
The Myrtleford Farmers Market is held on the fourth Saturday of each month from at the Piazza, in the heart of Myrtleford in Victoria’s High Country. The market is accredited by the Victorian Farmers Market Association, meaning customers are guaranteed…
Mount Beauty Oktoberfest and Dachshund Derby 2026
Get ready for one of the High Country’s biggest and most entertaining days of the year. Mount Beauty Oktoberfest and Dachshund Derby is back for 2026 – bigger, longer and with even more happening throughout the day. Held in conjunction…
Mount Beauty Market
Welcome to the Mount Beauty Market – one of Victoria’s oldest and much loved community markets. Since 1979, the market has brought together locals, visitors and small businesses in the heart of the Upper Kiewa Valley. Bursting with colour, creativity…
Bright Alpine Climb – Four Peaks
The Bright Alpine Climb, also known as the Four Peaks Climb, started in 1979 to get walkers into the hills to enjoy the superb scenery the area around Bright has to offer. Runners have since joined the walkers and have…
Harrietville Half Marathon
The Harrietville Half is a running event held along the scenic Great Valley Trail, in the Alpine Region of Victoria. There are four race distances to compete in: The classic 21.1 kilometre (half), 10.5 kilometre, 5 kilometre or 2 kilometre.…
Bogong to Hotham – The Rooftop Run
A classic mountain ultra trail running race by Trailsplus across the rooftop of Victoria’s High Country. The iconic Bogong to Hotham (B2H) Rooftop Run enjoyed a successful return in 2024 for its 33rd running, back to a grass roots format…