LIST YOUR BUSINESS

ON THE BRIGHT & SURROUNDS, MYRTLEFORD, MOUNT BEAUTY, HARRIETVILLE & DINNER PLAIN WEBSITES

If you provide a tourism service, product or event in the Alpine Shire, you can sign up to showcase your business on the Bright & Surrounds network of tourism websites.

HOW IT WORKS

Bright & Surrounds is part of the official nation-wide online tourism network that starts with Australia.com at its highest level, filtering down to state tourism websites like Visit Victoria, and regional websites like Victoria's High Country followed by area websites like Bright & Surrounds, which is the official tourism website for all areas of the Alpine Shire, from Gapsted to Dederang, Mount Beauty and Dinner Plain. The website aims to capitalise on the popularity of 'Bright' in online searches then familiarise visitors with 'the surrounds'. To assist, four towns – Myrtleford, Mount Beauty, Harrietville and Dinner Plain – have additional websites to further promote that town and its surrounds.

Business listings across this entire network, from the national level right down to individual towns, are managed by the Australian Tourism Data Warehouse (ATDW). When you create an ATDW listing, your business or event can technically turn up anywhere within the national tourism network, although it is more likely to be displayed on the relevant pages on our local and regional websites. Your listing may even show up on other websites outside the official network that subscribe to ATDW content. For example, when a visitor looks at the Alpine Valley Getaway's website under Explore Bright & Surrounds, they will find information that includes all the local ATDW listings.

BENEFITS OF LISTING

When you list on the ATDW, not only will your business or event be found on our See & Do Search, Accommodation Search or What's On search, but your listing will also create an online presence for your business that ranks highly in online searches by taking advantage of the Bright & Surround's SEO. This is especially handy if your business doesn't have its own website. Essentially, you get a free page on the internet!

You control the images and content in your listing through your online ATDW account. Listings can be updated at anytime, so if your business hours change or you have a special promotion you would like to include, you can jump into your account and include that information on your page. You can even monitor how many times your listing has been viewed.

CREATE YOUR ATDW LISTING

Create an account on the Australian Tourism Data Warehouse (ATDW) website.  Follow the steps to create your 12-month listing, complete all steps including payment $295.

To assist you, read this step-by-step guide on how to create your ATDW listing.

If you need further assistance, Tourism North East regularly provides training sessions. Contact TNE for more information.

LOCAL BUSINESSES THAT HAVE LISTED

Making Spirits Bright

Making Spirits Bright is a magical year-round Christmas shopping experience in regional Victoria, offering visitors an immersive festive experience unlike anywhere else in Australia. Step inside and discover beautifully curated themed Christmas trees, enchanting village displays, collectible ornaments, and ever-changing…

Food Wine Friends

Food Wine Friends is a family owned and operated cafe located in Bright, Victoria. The warm and cosy little cafe that always feels like home, with tables for groups of all sizes as well as comfy couches that a perfect…

Coffee Chakra

Coffee Chakra is a specialty coffee roastery and espresso bar in Myrtleford, where passion for quality meets mindful craft. They focus on micro-roasted coffee beans, homemade sweets (with an emphasis on gluten-free options), and their own signature chai range. From…

Hotel High Plains

Conveniently located just 10 minutes from Hotham Alpine Resort and Hotham Airport, Hotel High Plains is your premier, year round host, in the spectacular and unique Alpine Village of Dinner Plain. Their in-house Cobungra Bar and Stone’s Throw Restaurant provide…

The Dederang Hotel

The Dederang Hotel is a first-class example of everything a great classic country pub has to offer. It has a public bar, dining room, beer garden, and lounge. It is kid-friendly and dog-friendly, and you can also find accommodation here.…

The Yard Bright

The Yard Bright is your go-to spot for fun and flavour in the heart of Bright, Victoria. From the moment you walk in, you’ll feel the vibrant energy. The menu features a playful mix of Southern American inspired share plates…

ACCOMMODATION PROVIDERS

Our Place at Bright

Our Place at Bright comprises four stunning homes set in beautifully landscaped surrounds, with all of the modern comforts you will need for a relaxing holiday – and just steps away from everything the gorgeous township of Bright has to…

The House at Smoko

Set amongst gardens on 28 acres of lush grazing pasture and bush, and with majestic Mount Feathertop as its imposing backdrop, this architectural gem – styled on the traditional tobacco kilns of the region – offers you the peace and…

Montanya Holiday Retreat

Montanya is a charming holiday property nestled in Mount Beauty, Victoria’s high country, at the base of Mount Bogong. Located 31 km from Falls Creek and 35 km from Bright, it offers guests easy access to some of Victoria’s best…

Upon a Star

Welcoming you to the most charming holiday retreat, nestled in the picturesque village of Wandiligong. This cozy one-bedroom, one-bathroom cabin is a serene escape set on a secluded, private, 10-acre property and is nestled amongst established trees and gardens alongside…

Hargreaves House

Hargreaves House is the destination you have been looking for to getaway with one or two families or a group, a short stroll from everything Bright has to offer. This spacious, fully equipped home offers two living areas, open plan…

Buffalo Bliss

Welcome to your magical farm-side retreat with stunning views of Buffalo from every room – you’ll never want to leave the beautiful Buffalo Bliss. Retreat to your haven where alpine luxury meets effortless relaxation. Unwind across three beautifully appointed bedrooms…

EVENTS THAT HAVE LISTED

Bogong to Hotham – The Rooftop Run

A classic mountain ultra trail running race by Trailsplus across the rooftop of Victoria’s High Country. The iconic Bogong to Hotham (B2H) Rooftop Run enjoyed a successful return in 2024 for its 33rd running, back to a grass roots format…

Long table dining

Feathertop’s Autumn Long Lunch

Bright Autumn Festival

The Bright Autumn Festival is a ten-day celebration of the wonderful autumn colours and autumn produce of the valleys of Victoria’s Alpine High Country. The highlight of the festival is Gala day on Saturday May 2nd, with a market, music…

Bright Alpine Climb – Four Peaks

The Bright Alpine Climb, also known as the Four Peaks Climb, started in 1979 to get walkers into the hills to enjoy the superb scenery the area around Bright has to offer. Runners have since joined the walkers and have…

Mount Beauty Oktoberfest and Dachshund Derby 2026

Get ready for one of the High Country’s biggest and most entertaining days of the year. Mount Beauty Oktoberfest and Dachshund Derby is back for 2026 – bigger, longer and with even more happening throughout the day. Held in conjunction…

Harrietville Half Marathon

The Harrietville Half is a running event held along the scenic Great Valley Trail, in the Alpine Region of Victoria. There are four race distances to compete in: The classic 21.1 kilometre (half), 10.5 kilometre, 5 kilometre or 2 kilometre.…

BRIGHT | MYRTLEFORD | MOUNT BEAUTY | HARRIETVILLE | DINNER PLAIN