LIST YOUR BUSINESS
ON THE BRIGHT & SURROUNDS, MYRTLEFORD, MOUNT BEAUTY, HARRIETVILLE & DINNER PLAIN WEBSITES
If you provide a tourism service, product or event in the Alpine Shire, you can sign up to showcase your business on the Bright & Surrounds network of tourism websites.
HOW IT WORKS
Bright & Surrounds is part of the official nation-wide online tourism network that starts with Australia.com at its highest level, filtering down to state tourism websites like Visit Victoria, and regional websites like Victoria's High Country followed by area websites like Bright & Surrounds, which is the official tourism website for all areas of the Alpine Shire, from Gapsted to Dederang, Mount Beauty and Dinner Plain. The website aims to capitalise on the popularity of 'Bright' in online searches then familiarise visitors with 'the surrounds'. To assist, four towns – Myrtleford, Mount Beauty, Harrietville and Dinner Plain – have additional websites to further promote that town and its surrounds.
Business listings across this entire network, from the national level right down to individual towns, are managed by the Australian Tourism Data Warehouse (ATDW). When you create an ATDW listing, your business or event can technically turn up anywhere within the national tourism network, although it is more likely to be displayed on the relevant pages on our local and regional websites. Your listing may even show up on other websites outside the official network that subscribe to ATDW content. For example, when a visitor looks at the Alpine Valley Getaway's website under Explore Bright & Surrounds, they will find information that includes all the local ATDW listings.
BENEFITS OF LISTING
When you list on the ATDW, not only will your business or event be found on our See & Do Search, Accommodation Search or What's On search, but your listing will also create an online presence for your business that ranks highly in online searches by taking advantage of the Bright & Surround's SEO. This is especially handy if your business doesn't have its own website. Essentially, you get a free page on the internet!
You control the images and content in your listing through your online ATDW account. Listings can be updated at anytime, so if your business hours change or you have a special promotion you would like to include, you can jump into your account and include that information on your page. You can even monitor how many times your listing has been viewed.
CREATE YOUR ATDW LISTING
Create an account on the Australian Tourism Data Warehouse (ATDW) website. Follow the steps to create your 12-month listing, complete all steps including payment $295.
To assist you, read this step-by-step guide on how to create your ATDW listing.
If you need further assistance, Tourism North East regularly provides training sessions. Contact TNE for more information.
LOCAL BUSINESSES THAT HAVE LISTED
Rocky Valley Cafe
Enjoy a coffee, breakfast or lunch in the unique garden setting. There is no better place to relax after a long ride or while having your bike serviced. Offering something special everyday, you’ll find their everyday classics on Monday and…
Little Kitchen Group Food and Wine Experiences
Little Kitchen Group, Food and Wine Experiences. Dan and Daz of Little Kitchen Group offer an exclusive and intimate culinary journey. This is more than just a cooking demonstration; it’s a celebration of the region’s rich terroir, showcasing the seasonal…
Bright Brewery
Nestled in the heart of Bright, with the stunning Victorian Alps as its backdrop, Bright Brewery is a proudly independent craft brewery, bar, restaurant, and bike hub – where great beer meets the great outdoors. Driven by the values of…
The Sanctuary Sauna and Wellness Center
Discover The Sanctuary, a unique wellness experience in the heart of Tawonga South, just minutes from Mount Beauty. Located at Wildflower Pilates, the sauna and ice plunge sessions are designed to rejuvenate your body and mind in a serene alpine…
Sweatfolk
Sweatfolk offers a calming woodfired sauna experience inspired by traditional Nordic bathing. Visitors relax in gentle heat beside a natural creek setting and enjoy a simple ritual that supports rest and recovery. The mobile sauna brings an authentic wellness experience…
Alpine Breath
Sometimes a change of scenery is not quite enough to properly unwind. Alpine Breath offers group breathwork sessions in Bright, Victoria — a guided experience for anyone looking to truly reset and feel more like themselves. Breathwork is the practice…
ACCOMMODATION PROVIDERS
Lumley House Bright
Lumley House in the heart of Bright offers luxurious accommodation for couples, families and groups. Accommodating up to 11 guests, Lumley House is everything you could wish for in your holiday accommodation – beautifully restored 1898 period home, large and…
Silver House
Welcome to Silver House, a serene and spacious holiday home perfectly nestled at the foothills of the spectacular Mount Buffalo. Set against a backdrop of towering peaks and surrounded by natural beauty, this unique retreat offers the ultimate escape for…
Nest House
The layout of Nest House encourages both times spent together, and time spent alone. For those that love to entertain, this is a fabulous home for doing so. With an abundance of rooms and separate spaces there are plenty of…
Feathertop Retreat
Feathertop Retreat is the ideal holiday destination for anyone wanting to retreat to nature without sacrificing life’s little luxuries. This four bedroom home offers spacious living with the character and warmth that only comes from superior craftsmanship using natural materials.…
Mr Smith
Mr. Smith, is the latest designer level property, a brand-new designer penthouse sleeping six guests in stylish surrounds. This ultimate holiday escape features stunning fixtures and finishes and is spread over two luxurious levels, providing you with a truly unique…
Alpine Nest
Escape to your cosy nest in the perfect location for families looking to enjoy the best of Bright. This light and airy two-bedroom home sleeps up to five guests (maximum of three adults) and is stylishly furnished for easy, relaxed…
EVENTS THAT HAVE LISTED
Gravity Jam – Mystic Bike Park
Get ready for a mountain bike weekend with a difference. Gravity Jam lands at Mystic with bigger racing, more riding, live entertainment and an atmosphere that’s as much about hanging out with mates as it is about chasing the fastest…
Harrietville Half Marathon
The Harrietville Half is a running event held along the scenic Great Valley Trail, in the Alpine Region of Victoria. There are four race distances to compete in: The classic 21.1 kilometre (half), 10.5 kilometre, 5 kilometre or 2 kilometre.…
Myrtleford Farmers Market
The Myrtleford Farmers Market is held on the fourth Saturday of each month from at the Piazza, in the heart of Myrtleford in Victoria’s High Country. The market is accredited by the Victorian Farmers Market Association, meaning customers are guaranteed…
Mount Beauty Market
Welcome to the Mount Beauty Market – one of Victoria’s oldest and much loved community markets. Since 1979, the market has brought together locals, visitors and small businesses in the heart of the Upper Kiewa Valley. Bursting with colour, creativity…
Bogong to Hotham – The Rooftop Run
A classic mountain ultra trail running race by Trailsplus across the rooftop of Victoria’s High Country. The iconic Bogong to Hotham (B2H) Rooftop Run enjoyed a successful return in 2024 for its 33rd running, back to a grass roots format…
Mount Beauty Oktoberfest and Dachshund Derby 2026
Get ready for one of the High Country’s biggest and most entertaining days of the year. Mount Beauty Oktoberfest and Dachshund Derby is back for 2026 – bigger, longer and with even more happening throughout the day. Held in conjunction…