LIST YOUR BUSINESS

ON THE BRIGHT & SURROUNDS, MYRTLEFORD, MOUNT BEAUTY, HARRIETVILLE & DINNER PLAIN WEBSITES

If you provide a tourism service, product or event in the Alpine Shire, you can sign up to showcase your business on the Bright & Surrounds network of tourism websites.

HOW IT WORKS

Bright & Surrounds is part of the official nation-wide online tourism network that starts with Australia.com at its highest level, filtering down to state tourism websites like Visit Victoria, and regional websites like Victoria's High Country followed by area websites like Bright & Surrounds, which is the official tourism website for all areas of the Alpine Shire, from Gapsted to Dederang, Mount Beauty and Dinner Plain. The website aims to capitalise on the popularity of 'Bright' in online searches then familiarise visitors with 'the surrounds'. To assist, four towns – Myrtleford, Mount Beauty, Harrietville and Dinner Plain – have additional websites to further promote that town and its surrounds.

Business listings across this entire network, from the national level right down to individual towns, are managed by the Australian Tourism Data Warehouse (ATDW). When you create an ATDW listing, your business or event can technically turn up anywhere within the national tourism network, although it is more likely to be displayed on the relevant pages on our local and regional websites. Your listing may even show up on other websites outside the official network that subscribe to ATDW content. For example, when a visitor looks at the Alpine Valley Getaway's website under Explore Bright & Surrounds, they will find information that includes all the local ATDW listings.

BENEFITS OF LISTING

When you list on the ATDW, not only will your business or event be found on our See & Do Search, Accommodation Search or What's On search, but your listing will also create an online presence for your business that ranks highly in online searches by taking advantage of the Bright & Surround's SEO. This is especially handy if your business doesn't have its own website. Essentially, you get a free page on the internet!

You control the images and content in your listing through your online ATDW account. Listings can be updated at anytime, so if your business hours change or you have a special promotion you would like to include, you can jump into your account and include that information on your page. You can even monitor how many times your listing has been viewed.

CREATE YOUR ATDW LISTING

Create an account on the Australian Tourism Data Warehouse (ATDW) website.  Follow the steps to create your 12-month listing, complete all steps including payment $295.

To assist you, read this step-by-step guide on how to create your ATDW listing.

If you need further assistance, Tourism North East regularly provides training sessions. Contact TNE for more information.

LOCAL BUSINESSES THAT HAVE LISTED

Bowerbird Bright

Bowerbird Bright is a carefully curated gifts and homewares store with a distinctly alpine feel. Nestled in the picturesque town of Bright between some of Victoria’s most spectacular mountains, the store offers visitors and locals alike a range of products…

Little Kitchen Group Food and Wine Experiences

Little Kitchen Group, Food and Wine Experiences. Dan and Daz of Little Kitchen Group offer an exclusive and intimate culinary journey. This is more than just a cooking demonstration; it’s a celebration of the region’s rich terroir, showcasing the seasonal…

Bright, Pedals & Pilates

Pedals, Pilates & Lattes with Leader Reef

Hometown

A locals favourite, Hometown is a New York inspired neighbourhood wood-fired pizza spot. Here you will find proper pizza, share plates and an extensive drinks list. Hometown is the sister restaurant of Tomahawks.

Bright Spa – Luxury Day Spa

Bright Spa, nestled in the heart of the picturesque Bright, invites you to embark on a journey of healing and rejuvenation. The Mediterranean-inspired day spa offers luxurious rituals thoughtfully designed to relax, restore, uplift, and heal your mind and body.…

Mountain Monk Brewers

Nestled into the base of Mount Bogong, lies the picturesque township of Mount Beauty. In 2017, after being closed for two years, Mount Beauty’s local watering hole reopened its doors as West Peak Hotel. They wanted to create something more…

ACCOMMODATION PROVIDERS

Mount Beauty Garden Cottage

Mount Beauty Garden Cottage offers family and pet friendly holiday accommodation in the Victorian wine and alpine high country. This self-catered accommodation includes a full kitchen, 1.5 bathrooms, three bedrooms sleeping six guests. Bathroom contains toile and shower over the…

Lavender Hue Bed and Breakfast

Lavender Hue Bed and Breakfast is nestled in an idyllic lush riverside setting in charming Harrietville, 22 kilometres south of Bright. Indulge in the comfort of the unique and private bed and breakfast, for one couple, with its beautiful hand…

AVC – Maple & Birch Cottage

If you’re looking for a family getaway to house the whole family then these two cottages will not disappoint. You will have access to both cottages while still being able to have your privacy by keeping them separate. Perfect for…

Echo

Escape to serenity in this beautifully designed holiday home nestled on six acres of peaceful bushland just on the outskirts of Myrtleford. This modern architectural home combines minimalist styling with subtle Japandi influences, creating a light-filled sanctuary that invites calm…

Rocky Valley Luxury Apartments

Nestled in the heart of the mountains, the Rocky Valley Luxury Apartments offer luxurious two bedroom apartments with unparalleled convenience for your adventurous lifestyle. It’s perfect for you if whether you’re a ski, cycle or nature enthusiast. Imagine waking up…

Red Tank Lane

Red Tank Lane brings together three distinct accommodation experiences, each offering space, comfort and connection to the alpine region. Eliza’s, Ned’s and Old Mill Park sit under the name of Red Tank Lane, each providing something different to travellers seeking…

EVENTS THAT HAVE LISTED

Myrtleford Farmers Market

The Myrtleford Farmers Market is held on the fourth Saturday of each month from at the Piazza, in the heart of Myrtleford in Victoria’s High Country. The market is accredited by the Victorian Farmers Market Association, meaning customers are guaranteed…

Mount Bogong Conquestathon

Conquer Mount Bogong and feel like you are on top of the world. The Conquestathon takes you on an organised single day 21 kilometre return trek to the summit of Victoria’s highest mountain, Mt Bogong (1986 metres). Walk it or…

Mount Beauty Oktoberfest and Dachshund Derby 2026

Get ready for one of the High Country’s biggest and most entertaining days of the year. Mount Beauty Oktoberfest and Dachshund Derby is back for 2026 – bigger, longer and with even more happening throughout the day. Held in conjunction…

Bright Spring Exhibition

Bright Art Gallery’s Spring Exhibition brings together paintings, photographs and 3D creations from Alpine artists. The exhibition also features Men with Heart, a multi-media project by photographer Paul Hoelen and videographer Troy Melville. Shot over two decades with men from…

Snow Dogs Photography by Puppy Tales

Ever dreamed of sharing a snow-filled adventure with your dog? Snow Dogs Photography by Puppy Tales brings that bucket-list moment to life in the breathtaking alpine village of Dinner Plain. Dog parents discover joyful play in soft snow, peaceful sunrise…

Gravity Jam – Mystic Bike Park

Get ready for a mountain bike weekend with a difference. Gravity Jam lands at Mystic with bigger racing, more riding, live entertainment and an atmosphere that’s as much about hanging out with mates as it is about chasing the fastest…

BRIGHT | MYRTLEFORD | MOUNT BEAUTY | HARRIETVILLE | DINNER PLAIN