FOLLOW US

Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.

You'll love it. What's there to lose?

When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.

Snow at Lake Catani on Mount Buffalo

INSTAGRAM

PHOTOS TO INSPIRE

There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.

FACEBOOK

BECAUSE EVERYONE HAS ONE

Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.

street Bright Spring 4_3
Swim Ovens River Bright summer 4_3

YOUTUBE

WHERE THE FUN IS AT

This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.

OUR HASHTAGS

Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.

HASHTAG THESE VIEWS

EXPERIENCES YOU'LL LOVE

Bright Brewery Community Keg

Bright Brewery Community Keg

Every month, Bright Brewery teams up with a local organisation to host a special event called the Community Keg. On this special night, the brewery will be putting on a keg of the award-winning Bright Pale Ale to the chosen beneficiary. To join in the fun, simply purchase a pot of Bright Pale Ale from…

Grow Myrtleford+ and Twilight Christmas Carols

Grow Myrtleford+ and Twilight Christmas Carols

Mark your calendars. Join them at the Myrtleford Piazza for a magical evening of Christmas Carols brought to you by Grow Myrtleford+. Grow Myrtleford+, underwritten by the Into Our Hands Foundation, is a locally-advised community fund which supports meaningful causes, working with existing projects and organisations to benefit the whole community. This event raises funds…

Bogong to Hotham - The Rooftop Run

Bogong to Hotham – The Rooftop Run

A classic mountain ultra trail running race by Trailsplus across the rooftop of Victoria’s High Country. The iconic Bogong to Hotham (B2H) Rooftop Run enjoyed a successful return in 2024 for its 33rd running, back to a grass roots format and they look forward to their 35th running in 2026. B2H is a classic race…

Now Flow Fast Slow Exhibition by Justas Pipinis

Now Flow Fast Slow Exhibition by Justas Pipinis

A new exhibition by conceptual artist Justas Pipinis, Now Flow Fast Slow explores the rhythm of place and memory through a video collage that weaves together still portraits of Bogong Village’s residents, guests, and workers (filmed in 2020–21) with a time-lapse journey along the road from Melbourne to Bogong — a meditation on passage, connection,…

Tour of Bright - Criterium and Markets

Tour of Bright – Criterium and Markets

The Tour of Bright is one of Australia’s most iconic cycling events, held in the beautiful alpine township of Bright, Victoria. Across three unforgettable days, the Tour brings together around 500 riders from across the country to test themselves on some of the most scenic and challenging roads in Australia. The event opens on Friday…

Bright Carols in the Park

Bright Carols in the Park

Bring the family down to Howitt Park for a festive evening of Christmas entertainment at Bright Carols in the Park, proudly sponsored and supported by the Rotary Club of Bright. Come along ready to sing your favourite Christmas Carols. Santa is expected to attend!

accom luxury Bright autumn 4_3

STAY

YOUR ACCOMMODATION AWAITS

accom park Myrtleford autumn 4_3