FOLLOW US

Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.

You'll love it. What's there to lose?

When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.

Snow at Lake Catani on Mount Buffalo

INSTAGRAM

PHOTOS TO INSPIRE

There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.

FACEBOOK

BECAUSE EVERYONE HAS ONE

Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.

street Bright Spring 4_3
Swim Ovens River Bright summer 4_3

YOUTUBE

WHERE THE FUN IS AT

This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.

OUR HASHTAGS

Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.

HASHTAG THESE VIEWS

EXPERIENCES YOU'LL LOVE

Razorback Run - Hells Cauldron

Razorback Run

This classic Alpine run offers four challenging distances in some of the most spectacular country in Victoria’s Alpine National Park. For those wanting a challenge, there is the 64 kilometre Razorback Ridge run, which takes in the entire length of the Razorback as well as heading across to the Bogong High Plains to take some…

Now Flow Fast Slow Exhibition by Justas Pipinis

Now Flow Fast Slow Exhibition by Justas Pipinis

A new exhibition by conceptual artist Justas Pipinis, Now Flow Fast Slow explores the rhythm of place and memory through a video collage that weaves together still portraits of Bogong Village’s residents, guests, and workers (filmed in 2020–21) with a time-lapse journey along the road from Melbourne to Bogong — a meditation on passage, connection,…

Tour of Bright - Criterium and Markets

Tour of Bright – Criterium and Markets

The Tour of Bright is one of Australia’s most iconic cycling events, held in the beautiful alpine township of Bright, Victoria. Across three unforgettable days, the Tour brings together around 500 riders from across the country to test themselves on some of the most scenic and challenging roads in Australia. The event opens on Friday…

La Fiera Italian Festival Myrtleford

La Fiera Italian Festival Myrtleford

La Fiera festival returns to Myrtleford in 2026. This is a celebration of Myrtleford’s Italian heritage and culture featuring a range of events at various locations and businesses. Keep in touch by checking in on the website and subscribing to receive updates on program events and tickets for La Festa and other events within the…

Pilates and Hiking Retreat

Pilates and Hiking Retreat

Escape to the heart of the Victorian High Country for a transformative three-night wellness getaway with Wildflower Pilates, located in the scenic alpine village of Tawonga South. Surrounded by crisp mountain air, wildflower-covered hillsides, and stunning alpine views, this immersive Pilates retreat is designed to help you slow down, move with purpose, and reconnect with…

Bright Alpine Climb 4 Peaks

Bright Alpine Climb 4 Peaks

Join the Four Peaks, a friendly and supportive mountain running event held over four days. Whether you’re a seasoned runner or simply enjoy being outdoors, it’s a great way to challenge yourself, meet fantastic people, and soak up stunning alpine views. Take part in one day or conquer all four. And don’t miss the Kids…

accom luxury Bright autumn 4_3

STAY

YOUR ACCOMMODATION AWAITS

accom park Myrtleford autumn 4_3