FOLLOW US
Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.
You'll love it. What's there to lose?
When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.
PHOTOS TO INSPIRE
There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.
BECAUSE EVERYONE HAS ONE
Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.
YOUTUBE
WHERE THE FUN IS AT
This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.
OUR HASHTAGS
Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.
HASHTAG THESE VIEWS
EXPERIENCES YOU'LL LOVE
Autumn Tunes, Picnic Vibes
Enjoy a perfect afternoon of live music, hand crafted wines and unbeatable views at Ringer Reef. This Autumn, Ringer Reef is showcasing the talents of Victorian musicians, the perfect accompaniment to the best that the High Country has to offer. They have a great range of wine, beer (including zero alcohol), cider and soft drink…
Adventure Week
Adventure Week invites visitors to experience nine days of action, exploration and alpine energy in Mount Beauty and the Upper Kiewa Valley. From trails, rivers and peaks to wellness, markets and community events, the program showcases the breadth of outdoor adventure on offer in one of Victoria’s most naturally gifted destinations. Throughout the week, visitors…
Harrietville Bush Market and Duck Race
Start your Easter Sunday family fun with the friendly Harrietville Bush Market in Tavare Park. Beneath the trees, browse the array of artisan stalls, including gourmet local food offerings, local produce, cheeses, preserves, clothing, handmade jewellery, plants, home-cooked treats and much more. Top that off with a live music set from DJ Boey throughout the…
Bright Rotary Easter Market
Come along to this family friendly event held at Howitt Park. These monster markets offer something for everyone; local food vendors, homemade items, craft, skincare, clothing, and plenty more. This event is free for all to attend.
Myrtleford Lawn Tennis Club Annual Easter Tournament
Join the Myrtleford Lawn Tennis Club for the 37th Annual Easter Tournament in 2026. Attracting over 500 competitors from across Victoria and New South Wales, the tournament features singles and doubles events (senior and junior) on both grass and hard courts across the Easter long weekend. Find a shady spot alongside the Happy Valley Creek…
Alpe de Buffalo
Alpe de Buffalo opens as the first tour of the Victorian Junior Road Cycling Series. Three exciting stages include: A criterium around Pioneer Park, an out and back time trial and the prestigious road race on Sunday morning doubling as the Victorian Junior Hillclimb Championship up Mt Buffalo.
STAY
YOUR ACCOMMODATION AWAITS
