FOLLOW US
Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.
You'll love it. What's there to lose?
When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.
PHOTOS TO INSPIRE
There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.
BECAUSE EVERYONE HAS ONE
Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.
YOUTUBE
WHERE THE FUN IS AT
This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.
OUR HASHTAGS
Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.
HASHTAG THESE VIEWS
EXPERIENCES YOU'LL LOVE
Myrtleford Bush Market
A family-friendly annual Bush Market with endless stalls – fresh produce, art crafts, clothing, candles giftware, outdoor furniture and gardening equipment, plants, socks and jocks, clothing accessories, hats, sunglasses, live entertainment, food court and great coffee. Local artist provide entertainment in a casual environment and free balloon creations for the little ones. Offering lots of…
Bright Autumn Festival
The Bright Autumn Festival is a ten-day celebration of the wonderful autumn colours and autumn produce of the valleys of Victoria’s Alpine High Country. The highlight of the festival is Gala day on Saturday May 2nd, with a market, music in the streets and a grand parade. Other highlights of the festival include the Festival…
Razorback Run
This classic Alpine run offers four challenging distances in some of the most spectacular country in Victoria’s Alpine National Park. For those wanting a challenge, there is the 64 kilometre Razorback Ridge run, which takes in the entire length of the Razorback as well as heading across to the Bogong High Plains to take some…
Tour of Bright
The Tour of Bright is one of Australia’s most iconic cycling events, held in the beautiful alpine township of Bright, Victoria. Across three unforgettable days, the Tour brings together around 500 riders from across the country to test themselves on some of the most scenic and challenging roads in Australia. The event opens on Friday…
Bright Brewery BierFest
Bright Brewery is bringing the best of Bavaria to the High Country! Come along to Bierfest, a day of steins, sunshine, and seriously good vibes. Kick back in the October sunshine as their Paddock is transformed into a mini Munich. Expect steins of beer flowing (including thier Festbier), German-inspired food stalls, and a roaming band…
Bright Brewery Community Keg
Every month, Bright Brewery teams up with a local organisation to host a special event called the Community Keg. On this special night, the brewery will be putting on a keg of the award-winning Bright Pale Ale to the chosen beneficiary. To join in the fun, simply purchase a pot of Bright Pale Ale from…
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