FOLLOW US
Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.
You'll love it. What's there to lose?
When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.
PHOTOS TO INSPIRE
There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.
BECAUSE EVERYONE HAS ONE
Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.
YOUTUBE
WHERE THE FUN IS AT
This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.
OUR HASHTAGS
Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.
HASHTAG THESE VIEWS
EXPERIENCES YOU'LL LOVE
Bright Winter Festival 2026
Nestled in the heart of Victoria’s High Country, the picturesque town of Bright comes alive in winter with the return of the Bright Winter Festival. Surrounded by alpine landscapes and set along the beautiful Ovens River, Bright offers the perfect backdrop to celebrate the magic of the cooler months. Across the festival, visitors are invited…
Bright Autumn Festival
The Bright Autumn Festival is a ten-day celebration of the wonderful autumn colours and autumn produce of the valleys of Victoria’s Alpine High Country. The highlight of the festival is Gala day on Saturday May 2nd, with a market, music in the streets and a grand parade. Other highlights of the festival include the Festival…
Mountaingrass
Mountaingrass presents concert performances by Bluegrass and Traditional Old-time music from acts from the United States, NZ and Australia and sometimes Japan. Mountaingrass is a very participative event: it features instrument workshops for all levels of ability from beginners to advanced led by seasoned performers; guided slow jam sessions; a Sunday morning Gospel Concert and…
Ovens River Trail parkrun
A free, fun and friendly weekly 5 kilometre community event. Walk, jog, run, volunteer or spectate – it’s up to you. Every Saturday (except when rarely cancelled), also special events possibly on Christmas Day and/or New Year’s Day. Please register on the parkrun Australia website, only once (you then are registered to attend any parkrun…
Mt. Beauty Running Festival
This is one of Australia’s most scenic foot races with an emphasis on fun for all the family. Choose your event between the four distances on offer A 18 kilometre trail run through some of the iconic bush tracks and river crossing in the area. A 10.6 kilometre fun run following the pristine Kiewa River…
Freeburgh Bush Market
Just 10 minutes from Bright along the Great Alpine Road toward Harrietville is the eclectic Freeburgh Bush Market, held each Autumn on the lovely grounds of the Freeburgh Community Hall. Browse new clothing and jewellry as well as second-hand wares in the car-boot sale. Enjoy barista coffee, egg and bacon rolls, homemade pies and sausage…
STAY
YOUR ACCOMMODATION AWAITS
