FOLLOW US

Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.

You'll love it. What's there to lose?

When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.

Snow at Lake Catani on Mount Buffalo

INSTAGRAM

PHOTOS TO INSPIRE

There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.

FACEBOOK

BECAUSE EVERYONE HAS ONE

Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.

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Swim Ovens River Bright summer 4_3

YOUTUBE

WHERE THE FUN IS AT

This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.

OUR HASHTAGS

Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.

HASHTAG THESE VIEWS

EXPERIENCES YOU'LL LOVE

ANZAC Day - Bright

ANZAC Day – Bright

The 2026 Anzac Day dawn service will be conducted at Mafeking Square in Ireland Street, starting at 5:50 am. The march to the memorial will commence at 10:40 am, before the mid-morning service at 10:50 am in Mafeking Square. Please join the Bright RSL sub-branch for light refreshments at the RSL Hall in Camp Street…

Snow Dogs Photography and Retreats

Snow Dogs Photography by Puppy Tales

Ever dreamed of sharing a snow-filled adventure with your dog? Snow Dogs Photography by Puppy Tales brings that bucket-list moment to life in the breathtaking alpine village of Dinner Plain. Dog parents discover joyful play in soft snow, peaceful sunrise scenes and photographs that capture the wonder of a winter experience shared with their best…

Pilates and Hiking Retreat

Pilates and Hiking Retreat- Victorian High Country

Looking for a fun long-weekend getaway that mixes Pilates, adventure, and a good crew of like-minded people? Join Wildflower Pilates for a three-day retreat in the Victorian High Country. A relaxed, activity-filled escape designed for anyone who loves moving their body and spending time outdoors. Set in the alpine surrounds of Tawonga South, this intimate…

Mount Beauty Market

Mount Beauty Market

Welcome to the Mount Beauty Market – one of Victoria’s oldest and much loved community markets. Since 1979, the market has brought together locals, visitors and small businesses in the heart of the Upper Kiewa Valley. Bursting with colour, creativity and community spirit, it’s a place to shop, eat, listen to live music and soak…

Bright Autumn Festival

Bright Autumn Festival

The Bright Autumn Festival is a ten-day celebration of the wonderful autumn colours and autumn produce of the valleys of Victoria’s Alpine High Country. The highlight of the festival is Gala day on Saturday May 2nd, with a market, music in the streets and a grand parade. Other highlights of the festival include the Festival…

Fork in the Road - An elegant evening in the heart of Bright

Fork in the Road – An elegant evening in the heart of Bright

A different kind of dining experience. Not a festival. Not a street event. But an evening of movement, discovery and shared hospitality. This May, four of Bright’s most respected venues, Koji Bird, Basils, Tomahawks and Sir Loins come together to create a progressive dining experience across the town. Composed and supported by the Bright Chamber…

accom luxury Bright autumn 4_3

STAY

YOUR ACCOMMODATION AWAITS

accom park Myrtleford autumn 4_3