LIST YOUR BUSINESS
ON THE BRIGHT & SURROUNDS, MYRTLEFORD, MOUNT BEAUTY, HARRIETVILLE & DINNER PLAIN WEBSITES
If you provide a tourism service, product or event in the Alpine Shire, you can sign up to showcase your business on the Bright & Surrounds network of tourism websites.
HOW IT WORKS
Bright & Surrounds is part of the official nation-wide online tourism network that starts with Australia.com at its highest level, filtering down to state tourism websites like Visit Victoria, and regional websites like Victoria's High Country followed by area websites like Bright & Surrounds, which is the official tourism website for all areas of the Alpine Shire, from Gapsted to Dederang, Mount Beauty and Dinner Plain. The website aims to capitalise on the popularity of 'Bright' in online searches then familiarise visitors with 'the surrounds'. To assist, four towns – Myrtleford, Mount Beauty, Harrietville and Dinner Plain – have additional websites to further promote that town and its surrounds.
Business listings across this entire network, from the national level right down to individual towns, are managed by the Australian Tourism Data Warehouse (ATDW). When you create an ATDW listing, your business or event can technically turn up anywhere within the national tourism network, although it is more likely to be displayed on the relevant pages on our local and regional websites. Your listing may even show up on other websites outside the official network that subscribe to ATDW content. For example, when a visitor looks at the Alpine Valley Getaway's website under Explore Bright & Surrounds, they will find information that includes all the local ATDW listings.
BENEFITS OF LISTING
When you list on the ATDW, not only will your business or event be found on our See & Do Search, Accommodation Search or What's On search, but your listing will also create an online presence for your business that ranks highly in online searches by taking advantage of the Bright & Surround's SEO. This is especially handy if your business doesn't have its own website. Essentially, you get a free page on the internet!
You control the images and content in your listing through your online ATDW account. Listings can be updated at anytime, so if your business hours change or you have a special promotion you would like to include, you can jump into your account and include that information on your page. You can even monitor how many times your listing has been viewed.
CREATE YOUR ATDW LISTING
Create an account on the Australian Tourism Data Warehouse (ATDW) website. Follow the steps to create your 12-month listing, complete all steps including payment $295.
To assist you, read this step-by-step guide on how to create your ATDW listing.
If you need further assistance, Tourism North East regularly provides training sessions. Contact TNE for more information.
LOCAL BUSINESSES THAT HAVE LISTED
Reed and Co. Distillery
A craft distillery, bar and restaurant, Reed and Co. Distillery was established in 2016 by hatted-chefs-turned-distillers Hamish Nugent and Rachel Reed in Bright, Victoria. Reed and Co. is inspired by the beautiful natural landscape of their home in Victoria’s High…
Gapsted Estate
Gapsted Estate is a family-owned winery and prominent North East Victorian destination, renowned for award-winning emerging varietal wines and restaurant serving delicious cuisine produced from fresh local produce, all set against the backdrop of vineyards overlooking the striking Alpine Valleys.…
Making Spirits Bright
Making Spirits Bright is a magical year-round Christmas shopping experience in regional Victoria, offering visitors an immersive festive experience unlike anywhere else in Australia. Step inside and discover beautifully curated themed Christmas trees, enchanting village displays, collectible ornaments, and ever-changing…
La Cigale
La Cigale is a French inspired place in Bright where you can enjoy life through food, cheese, wine, beautiful local products and more. It’s a gourmet food corner to meet with friends for a light lunch or afternoon wine and…
Sew Bright Alpine Quilting
Sew Bright Alpine Quilting is a specialty retail shop perfectly situated at the top end of Ireland Street, right in the heart of Bright’s main shopping precinct. Step inside and discover an ever-evolving collection of high-quality cotton fabrics. The shop…
Mount Beauty Oktoberfest and Dachshund Derby 2026
Get ready for one of the High Country’s biggest and most entertaining days of the year. Mount Beauty Oktoberfest and Dachshund Derby is back for 2026 – bigger, longer and with even more happening throughout the day. Held in conjunction…
ACCOMMODATION PROVIDERS
Montanya Holiday Retreat
Montanya is a charming holiday property nestled in Mount Beauty, Victoria’s high country, at the base of Mount Bogong. Located 31 km from Falls Creek and 35 km from Bright, it offers guests easy access to some of Victoria’s best…
Bowen Art House Townhouse
Raising the bar to a new level of Australian contemporary twin-level accommodation, Art House Townhouses Bright offer an uncompromised, luxury designer living experience. Situated in the heart of Bright’s food, wine and distillery district, Bowen is one of four luxury…
The Stelvio Villas
The perfect family getaway is waiting for you, or perhaps it is that cycling trip, or girls weekend or something else? The beautiful modern styling, spacious open layout and incomparable location make The Stelvio Villas that place you have been…
Apartments on Gavan – Apartment One
This brand-new, three-bedroom apartment offers the perfect blend of luxury and comfort, located right on Bright’s vibrant Main Street. With sleek, contemporary design and premium finishes, the apartment features spacious open-plan living, high-end appliances, and a stylish kitchen with stone…
The Poached Pear
What a sanctuary. This home is truly an oasis. You are welcomed into the home through an abundant garden alive with lustrous flowers, well established trees and an almost fairy like magic, all while being nestled on the banks of…
The Base Luxury Villas
The Base Luxury Villas in Harrietville offer luxurious comfort at one of two newly built villas with spacious inside and outside living, tall windows to take in the mountains and all the features you could need for ease and relaxation.…
EVENTS THAT HAVE LISTED
Wandi Cross
Wandi Cross is a mountain running challenge set amidst the picturesque valley of Wandiligong, a few minutes from Bright, Victoria. Suitable for anyone from the elite to the first time mountain enthusiast. Summiting the high points of both Mystic Mountain…
Myrtleford Bush Market
A family-friendly annual Bush Market with endless stalls – fresh produce, art crafts, clothing, candles giftware, outdoor furniture and gardening equipment, plants, socks and jocks, clothing accessories, hats, sunglasses, live entertainment, food court and great coffee. Local artist provide entertainment…
Pilates and Hiking Retreat- Victorian High Country
Looking for a fun long-weekend getaway that mixes Pilates, adventure, and a good crew of like-minded people? Join Wildflower Pilates for a three-day retreat in the Victorian High Country. A relaxed, activity-filled escape designed for anyone who loves moving their…
Buffalo Stampede Festival
The Buffalo Stampede Festival promises to draw over 1,600 trail runners from across Australia to Bright in the North East of Victoria, Australia. Race distances range from the epic 100km Bright Ultra SkyMarathon all the way down to the 2km…
Ovens River Trail parkrun
A free, fun and friendly weekly 5 kilometre community event. Walk, jog, run, volunteer or spectate – it’s up to you. Every Saturday (except when rarely cancelled), also special events possibly on Christmas Day and/or New Year’s Day. Please register…
