LIST YOUR BUSINESS

ON THE BRIGHT & SURROUNDS, MYRTLEFORD, MOUNT BEAUTY, HARRIETVILLE & DINNER PLAIN WEBSITES

If you provide a tourism service, product or event in the Alpine Shire, you can sign up to showcase your business on the Bright & Surrounds network of tourism websites.

HOW IT WORKS

Bright & Surrounds is part of the official nation-wide online tourism network that starts with Australia.com at its highest level, filtering down to state tourism websites like Visit Victoria, and regional websites like Victoria's High Country followed by area websites like Bright & Surrounds, which is the official tourism website for all areas of the Alpine Shire, from Gapsted to Dederang, Mount Beauty and Dinner Plain. The website aims to capitalise on the popularity of 'Bright' in online searches then familiarise visitors with 'the surrounds'. To assist, four towns – Myrtleford, Mount Beauty, Harrietville and Dinner Plain – have additional websites to further promote that town and its surrounds.

Business listings across this entire network, from the national level right down to individual towns, are managed by the Australian Tourism Data Warehouse (ATDW). When you create an ATDW listing, your business or event can technically turn up anywhere within the national tourism network, although it is more likely to be displayed on the relevant pages on our local and regional websites. Your listing may even show up on other websites outside the official network that subscribe to ATDW content. For example, when a visitor looks at the Alpine Valley Getaway's website under Explore Bright & Surrounds, they will find information that includes all the local ATDW listings.

BENEFITS OF LISTING

When you list on the ATDW, not only will your business or event be found on our See & Do Search, Accommodation Search or What's On search, but your listing will also create an online presence for your business that ranks highly in online searches by taking advantage of the Bright & Surround's SEO. This is especially handy if your business doesn't have its own website. Essentially, you get a free page on the internet!

You control the images and content in your listing through your online ATDW account. Listings can be updated at anytime, so if your business hours change or you have a special promotion you would like to include, you can jump into your account and include that information on your page. You can even monitor how many times your listing has been viewed.

CREATE YOUR ATDW LISTING

Create an account on the Australian Tourism Data Warehouse (ATDW) website.  Follow the steps to create your 12-month listing, complete all steps including payment $295.

To assist you, read this step-by-step guide on how to create your ATDW listing.

If you need further assistance, Tourism North East regularly provides training sessions. Contact TNE for more information.

LOCAL BUSINESSES THAT HAVE LISTED

Tigre Vita

Tigre Vita is a little taste of Italy right in the heart of Bright. Acclaimed regional hatted chef Emma Holberry celebrates seasonal, locally sourced produce, native Australian ingredients and contemporary flavours, inspired by a deep connection to the region. Emma…

Pepperberry – Hara House

Introducing Pepperberry, a culinary experience nestled within the captivating Hara House in Bright, Victoria. With a five-star menu showcasing local produce and native Australian ingredients, complemented by a curated selection of premium local wines, Pepperberry restaurant offers an exquisite dining…

Making Spirits Bright

Making Spirits Bright is a magical year-round Christmas shopping experience in regional Victoria, offering visitors an immersive festive experience unlike anywhere else in Australia. Step inside and discover beautifully curated themed Christmas trees, enchanting village displays, collectible ornaments, and ever-changing…

Alpine Hotel Bright

Nestled in the heart of the charming township of Bright, The Alpine Hotel has been a beloved landmark since 1852. Sit back, relax, and enjoy the ambiance of their historic Bistro 1868. As one of the most sought-after places to…

Feathertop Private Estate

Feathertop Private Estate is a family-owned winery, private estate and luxury accommodation destination nestled beneath Mount Buffalo in Victoria’s beautiful Alpine Valleys. Surrounded by vineyards, gardens and sweeping mountain views, it brings together wine, considered hospitality, beautiful places to stay…

Ringer Reef Winery

A gold specimen found in the late 1800s by men ringbarking the property, led to the opening and naming of the mine, Ringer Reef. A century on, the Ringer Reef vineyard was established by Annie and Bruce Holm in 1998.…

ACCOMMODATION PROVIDERS

The Rocks

Nestled along the serene Ovens River in the heart of Bright, Victoria, The Rocks offers two private, fully equipped one-bedroom luxury retreats, where modern comfort meets nature – Olive Retreat and Maple Tiny Home. Enjoy cosy interiors, outdoor fire pits…

Blue Mill Escape

The perfect place for a romantic couples weekend or longer term family holiday. Offering stunning views across the mountains and a short stroll to central Bright, all you need do is relax and enjoy. Blue Mill Lodge will surprise and…

Wallace’s – Crystal Creek Chalet 1

Couples, families and friends can enjoy Wallace’s, a comfortable, fully self-contained alpine retreat located in the heart of Dinner Plain, close to shops and amenities. Built in classic alpine style and with a large car parking space for easy access,…

The Odd Frog

The Odd Frog offers romantic treehouse accommodation for couples in Bright, Victoria, surrounded by 10 acres of secluded native bushland. Four private treehouses provide a peaceful escape close to Bright town centre. Each treehouse has its own private balcony, providing…

Tawonga Tourist Park

Tawonga Tourist Park is the perfect destination for nature lovers. Nestled in the base of the Alpine Shire mountains directly on the Kiewa River. Tawonga Tourist Park has powered and unpowered sites and newly upgraded cabins to suit all types…

Hargreaves House

Hargreaves House is the destination you have been looking for to getaway with one or two families or a group, a short stroll from everything Bright has to offer. This spacious, fully equipped home offers two living areas, open plan…

EVENTS THAT HAVE LISTED

Gravity Jam – Mystic Bike Park

Get ready for a mountain bike weekend with a difference. Gravity Jam lands at Mystic with bigger racing, more riding, live entertainment and an atmosphere that’s as much about hanging out with mates as it is about chasing the fastest…

Alpine Cycling Club Summer Series

The Alpine Cycling Club Summer of Shred is back with a bang. The super popular Summer Series will return to Bright in November 2026, comprising six mountain bike races over 12 weeks in a fun and exciting series. Starting with…

Buffalo Stampede Festival

The Buffalo Stampede Festival promises to draw over 1,600 trail runners from across Australia to Bright in the North East of Victoria, Australia. Race distances range from the epic 100km Bright Ultra SkyMarathon all the way down to the 2km…

Spring Tunes Live Music at Ringer Reef

Enjoy a perfect afternoon of live music, hand crafted wines and unbeatable views at Ringer Reef. This Spring, Ringer Reef is showcasing the talents of Victorian musicians, the perfect accompaniment to the best that the High Country has to offer.…

Bright Lights and Winter Nights Christmas Market

Get into the festive spirit with Bright’s annual Twilight Christmas Market and get your Christmas shopping done early. There will be Christmas themed kid’s activities including crafts, the Lions Club train, and face painting, you will be serenaded by carols…

Mount Bogong Conquestathon

Conquer Mount Bogong and feel like you are on top of the world. The Conquestathon takes you on an organised single day 21 kilometre return trek to the summit of Victoria’s highest mountain, Mt Bogong (1986 metres). Walk it or…

BRIGHT | MYRTLEFORD | MOUNT BEAUTY | HARRIETVILLE | DINNER PLAIN