LIST YOUR BUSINESS
ON THE BRIGHT & SURROUNDS, MYRTLEFORD, MOUNT BEAUTY, HARRIETVILLE & DINNER PLAIN WEBSITES
If you provide a tourism service, product or event in the Alpine Shire, you can sign up to showcase your business on the Bright & Surrounds network of tourism websites.
HOW IT WORKS
Bright & Surrounds is part of the official nation-wide online tourism network that starts with Australia.com at its highest level, filtering down to state tourism websites like Visit Victoria, and regional websites like Victoria's High Country followed by area websites like Bright & Surrounds, which is the official tourism website for all areas of the Alpine Shire, from Gapsted to Dederang, Mount Beauty and Dinner Plain. The website aims to capitalise on the popularity of 'Bright' in online searches then familiarise visitors with 'the surrounds'. To assist, four towns – Myrtleford, Mount Beauty, Harrietville and Dinner Plain – have additional websites to further promote that town and its surrounds.
Business listings across this entire network, from the national level right down to individual towns, are managed by the Australian Tourism Data Warehouse (ATDW). When you create an ATDW listing, your business or event can technically turn up anywhere within the national tourism network, although it is more likely to be displayed on the relevant pages on our local and regional websites. Your listing may even show up on other websites outside the official network that subscribe to ATDW content. For example, when a visitor looks at the Alpine Valley Getaway's website under Explore Bright & Surrounds, they will find information that includes all the local ATDW listings.
BENEFITS OF LISTING
When you list on the ATDW, not only will your business or event be found on our See & Do Search, Accommodation Search or What's On search, but your listing will also create an online presence for your business that ranks highly in online searches by taking advantage of the Bright & Surround's SEO. This is especially handy if your business doesn't have its own website. Essentially, you get a free page on the internet!
You control the images and content in your listing through your online ATDW account. Listings can be updated at anytime, so if your business hours change or you have a special promotion you would like to include, you can jump into your account and include that information on your page. You can even monitor how many times your listing has been viewed.
CREATE YOUR ATDW LISTING
Create an account on the Australian Tourism Data Warehouse (ATDW) website. Follow the steps to create your 12-month listing, complete all steps including payment $295.
To assist you, read this step-by-step guide on how to create your ATDW listing.
If you need further assistance, Tourism North East regularly provides training sessions. Contact TNE for more information.
LOCAL BUSINESSES THAT HAVE LISTED
Nature Saunas by Haut Hutt
Known for stoking an ancient ritual in the High Country of Victoria is Håut Hutt and their nature sauna offerings. Pronounced the same as hot hut, just better looking. Created by a local couple, Harry and Audrey, who envisioned bringing…
Ringer Reef Winery
A gold specimen found in the late 1800s by men ringbarking the property, led to the opening and naming of the mine, Ringer Reef. A century on, the Ringer Reef vineyard was established by Annie and Bruce Holm in 1998.…
Sweatfolk
Sweatfolk offers a calming woodfired sauna experience inspired by traditional Nordic bathing. Visitors relax in gentle heat beside a natural creek setting and enjoy a simple ritual that supports rest and recovery. The mobile sauna brings an authentic wellness experience…
Michelini Wines
Michelini Wines on the Great Alpine Road, Myrtleford is your ideal destination to spend long spring and summer days enjoying relaxed alfresco outdoor seating with a glass of highly awarded Pinot Grigio, Arneis or Vermentino under the vine-covered pergola, enjoying…
Dinner Plain Onsen and Spa
Dinner Plain Onsen, located in the heart of Dinner Plain village, is a serene alpine retreat offering a blend of relaxation and wellness experiences. The facility is open daily during the winter season. Guests can indulge in a variety of…
Hotel High Plains
Conveniently located just 10 minutes from Hotham Alpine Resort and Hotham Airport, Hotel High Plains is your premier, year round host, in the spectacular and unique Alpine Village of Dinner Plain. Their in-house Cobungra Bar and Stone’s Throw Restaurant provide…
ACCOMMODATION PROVIDERS
The Poached Pear
What a sanctuary. This home is truly an oasis. You are welcomed into the home through an abundant garden alive with lustrous flowers, well established trees and an almost fairy like magic, all while being nestled on the banks of…
The Marsden
Perched above the winery, The Marsden is a luxurious retreat that captures the true spirit of Feathertop; where timeless elegance meets the quiet beauty of the vineyard. Designed to embrace the surrounding landscape, its floor-to-ceiling views of vines and mountains…
Spring Spur
Located in the heart of the Victorian High Country, Spring Spur Stay is your country home away from home. Visit the working property, home of Bogong Horseback Adventures, any season of the year. Ride the mountain bred horses in their…
Toorak Treetop
Relax among the treetops in this brand new, centrally located townhouse just a short stroll from the river and Splash Park in beautiful Bright. Surrounded by lush greenery, this light-filled retreat offers the perfect blend of comfort and convenience, with…
Apartments on Gavan – Apartment Two
This stunning apartment combines modern design with high-end finishes, featuring an expansive open-plan living area that seamlessly connects to a private balcony perfectly positioned over the main street. The space also boasts large windows that fill the apartment with natural…
The White House and Retreat
The White House and Retreat is the perfect holiday property for those who love to holiday with friends and family. This large spacious home features four bedrooms and three bathrooms, plus a two bedroom unit at the rear of the…
EVENTS THAT HAVE LISTED
Mount Beauty Oktoberfest and Dachshund Derby 2026
Get ready for one of the High Country’s biggest and most entertaining days of the year. Mount Beauty Oktoberfest and Dachshund Derby is back for 2026 – bigger, longer and with even more happening throughout the day. Held in conjunction…
Myrtleford Bush Market
A family-friendly annual Bush Market with endless stalls – fresh produce, art crafts, clothing, candles giftware, outdoor furniture and gardening equipment, plants, socks and jocks, clothing accessories, hats, sunglasses, live entertainment, food court and great coffee. Local artist provide entertainment…
Bright Festival of Photography
Enjoy an amazing weekend of photography in one of the most beautiful locations in Australia. There will be guided photowalks, workshops, demos, gear, competitions, and lectures. Meet some of the industry leaders, learn new techniques, and drink beer. It is…
Tour of Bright – Criterium and Markets
The Tour of Bright is one of Australia’s most iconic cycling events, held in the beautiful alpine township of Bright, Victoria. Across three unforgettable days, the Tour brings together around 500 riders from across the country to test themselves on…
OpenRoads Rally
OpenRoads Rally is Australia’s biggest adventure bike event, bringing together riders from across the country for a weekend of epic routes, camping, training, entertainment, vendors and moto community. Built for adventure, enduro, dual-sport and road riders, OpenRoads Rally creates a…