FOLLOW US

Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.

You'll love it. What's there to lose?

When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.

Snow at Lake Catani on Mount Buffalo

INSTAGRAM

PHOTOS TO INSPIRE

There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.

FACEBOOK

BECAUSE EVERYONE HAS ONE

Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.

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Swim Ovens River Bright summer 4_3

YOUTUBE

WHERE THE FUN IS AT

This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.

OUR HASHTAGS

Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.

HASHTAG THESE VIEWS

EXPERIENCES YOU'LL LOVE

Mystic Yak MTB

Mystic Yak MTB

The Mystic Yak is a three day mountain bike stage race set in Victoria’s High Country, returning in 2026 after a hugely successful inaugural event. Designed as a mini-stage race, the event showcases the world-class trail networks of Bright, Beechworth, and Yackandandah, making the most of the region’s natural beauty and growing reputation as a…

Wandi Cross

Wandi Cross

Wandi Cross is a mountain running challenge set amidst the picturesque valley of Wandiligong, a few minutes from Bright, Victoria. Suitable for anyone from the elite to the first time mountain enthusiast. Summiting the high points of both Mystic Mountain and Goldmine Ridge, this challenge requires participants to use a combination of endurance, strength and…

Myrtleford Bush Market

Myrtleford Bush Market

A family-friendly annual Bush Market with endless stalls – fresh produce, art crafts, clothing, candles giftware, outdoor furniture and gardening equipment, plants, socks and jocks, clothing accessories, hats, sunglasses, live entertainment, food court and great coffee. Local artist provide entertainment in a casual environment and free balloon creations for the little ones. Offering lots of…

Bright Brewery Community Open Day

Bright Brewery Community Open Day

Bright Brewery is inviting beer lovers to step behind the scenes and discover how its beer is made. For one day only, the doors to Fred’s, the brewery’s production site, normally closed to the public, will be open for an exclusive brewing experience. Visitors can enjoy a relaxed, casual atmosphere with free brewery tours, complimentary…

Bright Rotary Easter Market

Bright Rotary Easter Market

Come along to this family friendly event held at Howitt Park. These monster markets offer something for everyone; local food vendors, homemade items, craft, skincare, clothing, and plenty more. This event is free for all to attend.

Long Way to the Top with Reggie and the Revolvers

Long Way to the Top with Reggie and the Revolvers

Reggie and the Revolvers are back. Building on the success of 2024 and 2024 Reggie and her band will be back in Dinner Plain. This will be a free event. Come and enjoy a great afternoon of live music and barbecue. The 2026 performances will feature almost entirely original music written by Reggie Ewing in…

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STAY

YOUR ACCOMMODATION AWAITS

accom park Myrtleford autumn 4_3