FOLLOW US
Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.
You'll love it. What's there to lose?
When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.
PHOTOS TO INSPIRE
There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.
BECAUSE EVERYONE HAS ONE
Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.
YOUTUBE
WHERE THE FUN IS AT
This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.
OUR HASHTAGS
Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.
HASHTAG THESE VIEWS
EXPERIENCES YOU'LL LOVE
Mount Beauty Market
Welcome to the Mount Beauty Market – one of Victoria’s oldest and much loved community markets. Since 1979, the market has brought together locals, visitors and small businesses in the heart of the Upper Kiewa Valley. Bursting with colour, creativity and community spirit, it’s a place to shop, eat, listen to live music and soak…
Brighter Days Festival
Brighter Days Festival is three days of family-friendly fundraising fun held annually in the Victorian township of Bright, on the March Labour Day weekend. The Festival draws on the amazing local Bright community along with the passionate broader Brighter Days Community for goodwill and support and is run by a not-for-profit foundation dedicated to raising…
Bright Brewery Community Open Day
Bright Brewery is inviting beer lovers to step behind the scenes and discover how its beer is made. For one day only, the doors to Fred’s, the brewery’s production site, normally closed to the public, will be open for an exclusive brewing experience. Visitors can enjoy a relaxed, casual atmosphere with free brewery tours, complimentary…
Bright Alpine Climb 4 Peaks
Join the Four Peaks, a friendly and supportive mountain running event held over four days. Whether you’re a seasoned runner or simply enjoy being outdoors, it’s a great way to challenge yourself, meet fantastic people, and soak up stunning alpine views. Take part in one day or conquer all four. And don’t miss the Kids…
Mystic Yak MTB
The Mystic Yak is a three day mountain bike stage race set in Victoria’s High Country, returning in 2026 after a hugely successful inaugural event. Designed as a mini-stage race, the event showcases the world-class trail networks of Bright, Beechworth, and Yackandandah, making the most of the region’s natural beauty and growing reputation as a…
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