FOLLOW US

Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.

You'll love it. What's there to lose?

When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.

Snow at Lake Catani on Mount Buffalo

INSTAGRAM

PHOTOS TO INSPIRE

There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.

FACEBOOK

BECAUSE EVERYONE HAS ONE

Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.

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YOUTUBE

WHERE THE FUN IS AT

This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.

OUR HASHTAGS

Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.

HASHTAG THESE VIEWS

EXPERIENCES YOU'LL LOVE

Summer Sesh

Summer Sesh

By popular demand Summer Sesh is making its big return. Long summer evenings, epic rides, and great vibes at Mystic Bike Park, proudly supported by Bright Brewery. They are extending hours into the afternoon with uplift services continuing, along with drinks at their Bright Brewery River Bar. Everyone is invited bring your crew and let’s…

Snow Dogs Photography and Retreats

Snow Dogs Photography by Puppy Tales

Ever dreamed of sharing a snow-filled adventure with your dog? Snow Dogs Photography by Puppy Tales brings that bucket-list moment to life in the breathtaking alpine village of Dinner Plain. Dog parents discover joyful play in soft snow, peaceful sunrise scenes and photographs that capture the wonder of a winter experience shared with their best…

Mountaingrass

Mountaingrass

Mountaingrass presents concert performances by Bluegrass and Traditional Old-time music from acts from the United States, NZ and Australia and sometimes Japan. Mountaingrass is a very participative event: it features instrument workshops for all levels of ability from beginners to advanced led by seasoned performers; guided slow jam sessions; a Sunday morning Gospel Concert and…

Myrtleford Golden Spurs Rodeo

Myrtleford Golden Spurs Rodeo

Come celebrate 70 years of the Myrtleford Lions Golden Spurs Rodeo. Get ready for an unforgettable Boxing Day at the Myrtleford Showgrounds as they mark the 70th annual Myrtleford Lions Golden Spurs Rodeo. Bring your family and friends for action-packed entertainment, featuring all the thrills, spills and excitement of a true country rodeo. A beloved…

La Fiera Italian Festival Myrtleford

La Fiera Italian Festival Myrtleford

La Fiera festival returns to Myrtleford in 2026. This is a celebration of Myrtleford’s Italian heritage and culture featuring a range of events at various locations and businesses. Keep in touch by checking in on the website and subscribing to receive updates on program events and tickets for La Festa and other events within the…

Harrietville Bush Market

Harrietville Bush Market

Explore the friendly Harrietville Bush Market this January in the cool shade of Tavare Park in Harrietville, on the banks of the Ovens River. This iconic market has something for everyone. Wander through stalls of artisan wares, clothing, jewellery, local produce and preserves, plants and secondhand books. Local food and drink vendors, coffee and home-cooked…

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STAY

YOUR ACCOMMODATION AWAITS

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